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Big Ideas
The ideas and innovations that hint at the future of the consumer landscape
Big Ideas
Over instant
UK – It’s official, interest in instant coffee has gone off the boil as consumers discover a more sophisticated palate.
UK
:
Coffee
:
Millennials
Big Ideas
Decision-maker
Global – Dvel is an app helping consumers to crowdsource advice on life’s little decisions.
Dvel
:
Crowdsourcing
:
Decision Making
Big Ideas
Anti-social networking
Global – Avoid Humans is a new web app that uses geo-location technology to appeal to full-time and part-time introverts eager to avoid the hustl...
Macrotrend
:
The New Sublimity
:
Introversion
Big Ideas
Apple keynote: What you need to know
Global – As the dust settles following Apple’s 2015 keynote, we bring you a round-up of the ones to watch.
Apple
:
Keynote
:
San Francisco
Big Ideas
In-app advertising
Global – Facebook's new ad format on its app is changing the way brands connect with social media users via mobile.
Facebook
:
Advertising
:
Native
Big Ideas
Recruitment romance
US – Not content with personal matchmaking, dating site eHarmony is now helping customers find their professional happy ever after.
EHarmony
:
Elevated Careers
:
Neil Clark Warren
Big Ideas
Data marketing
World Retail Congress 2015 – Consumers are sharing their personal data more willingly than ever, but they expect to receive something in exchange.
Aimia
:
World Retail Congress 2015
:
Data Privacy
Big Ideas
Retail challenge
World Retail Congress 2015 – Retailers cannot assume that technology is the answer to all of their problems, according to a new survey by...
Planet Retail
:
World Retail Congress
:
In-store Experience
Big Ideas
Open all hours
UK – Oxfam is working with messaging app Traces to help reach customers even when its stores are closed.
Oxfam
:
Traces
:
Augmented Reality
Big Ideas
Cashless listening
World Retail Congress 2015 – New methods of cashless payment are stirring up conversation among consumers, according to a recent social media study.
World Retail Congress 2015
:
MasterCard
:
Contactless Payments
Big Ideas
Mind-blowing idea
US – Mindblower is a new platform that helps people to turn their product ideas into reality.
Mindblower
:
I2P
:
Inventor
Big Ideas
Feel-good fit
Canada – Sportswear brand Lululemon is marketing its new range of leggings to emphasise how women feel wearing them, rather than how they look.
Lululemon
:
Engineered Sensation
:
The Optimised Self
Big Ideas
The people’s pub
Manchester – The Pilcrow project will revive forgotten skills to build a pub that is for the community, by the community.
The Pilcrow Pub
:
NOMA
:
The New Value Economy
Big Ideas
Growth market
London – Sales of goods across the UK luxury sector could almost double by 2019, a new study predicts.
British Luxury
:
Frontier Economics
:
The Luxury Matrix
Big Ideas
Public house of fashion
New York – Runway shows during New York Fashion Week are typically exclusive affairs. But this season Givenchy is being more egalitarian by opening...
Givenchy
:
Public Fashion Show
:
Seasonless Style
Big Ideas
Game on
San Bruno, California – YouTube has launched YouTube Gaming, a new video games platform, in a bid to compete with Amazon-owned Twitch.
YouTube Gaming
:
Twitch
:
Transmedia Futures
Big Ideas
Beacon of hope
New York – BLIP Systems has installed customer-tracking beacons at John F Kennedy International Airport that display real-time flight information.
BLIP
:
Beacon Tracking
:
JFK
Big Ideas
Space investors
New York – Space is the new frontier for venture capitalists who are pouring funding into space start-ups.Funding for space start-ups is higher&nbs...
Frontier Technology
:
Start-up
:
The Immortal Brand
Big Ideas
World Retail Congress 2015 Preview
The dangers and opportunities of digital and economic disruption will be the main theme at this year’s World Retail Congress.
Metro Group
:
Rome
:
World Retail Congress
Big Ideas
Ola to cashless India
India – Ola Money, the payment platform used by India’s equivalent of Uber, is enabling consumers to make payments on other websites. More than ...
Ola Money
:
Zipcash
:
Cashless Futures
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