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Big Ideas
The ideas and innovations that hint at the future of the consumer landscape
Big Ideas
Samsung Sublimity
Samsung is sending one lucky Scandinavian to a Tibetan monastery to watch television for 100 days.
Samsung
:
The New Sublimity
:
DDB Stockholm
Big Ideas
Lighting the way
Global – The humble LED lightbulb could hold the future to a ubiquitous and more secure internet, says li-fi technology pioneer pureLiFi.
PureLiFi
:
Light Fidelity
:
Connectivity
Big Ideas
London Design Festival 2015: Top 10
Ambient installations may have stolen the limelight at this year’s festival, but a host of exhibitions that advanced a critical and environmentally...
London Design Festival 2015
:
Eataipei
:
Aram Gallery
Big Ideas
Flexible hours
US – Amazon is recruiting ordinary citizens to deliver packages for its ambitious Amazon Prime Now service.
Amazon Flex
:
Drivers
:
Freelancers
Big Ideas
Next level
UK – Cyphinx is a new online gaming platform designed to prepare the next generation of programmers for a career in cybersecurity.
Cyphinx
:
Cybersecurity
:
Recruitment
Big Ideas
Luxury conversation
Global – Luxury fashion brands are losing their voice online, according to social media analysts Brandwatch.
BrandWatch
:
Social Media
:
Luxury Fashion Brands
Big Ideas
Drive a bargain
New York – General Motors has launched its own car-sharing service targeted at the residents of an apartment building in Manhattan.
General Motors
:
Let's Drive NYC
:
Car Sharing
Big Ideas
Change on the menu
Global – The United Nations has shown it has the stomach for sustainable thinking by serving guests a lunch made from discarded foodstuffs.
United Nations
:
UN
:
Headquarters
Big Ideas
Another blow for ads
Caribbean – As the war over net neutrality heats up, mobile network provider Digicel has started blocking online adverts.
Shine Technologies
:
Digicel
:
Ad-blocking
Big Ideas
Bloggers’ blight
Global – The age of the celebrity blogger may be coming to an end, says digital media company SheKnows Media.
Bloggers
:
SheKnows Media
:
Celebrity Endorsements
Big Ideas
All in the service
US – Service is a new online platform that acts as a neutral third party between brand and consumer to ensure high levels of customer service.
Customer Service
:
Complaints
:
Reputation
Big Ideas
Hashtag ban
US – In its most recent update, photo-sharing app Storehouse has removed followers, hashtags and its social feed.
Insta-real
:
Social Media
:
Instagram
Big Ideas
Scenic route
New York – Airbnb has joined forces with Google Maps to help people find the road less travelled.
Airbnb
:
Hosted Walks
:
Google Maps
Big Ideas
London Design Festival 2015: Review
This year’s London Design Festival saw many exhibitors scaling down. Yet, despite its smaller scope, the festival succeeded in highlighting new a...
V&A Museum
:
Faye Toogood
:
Sustainable Design
Big Ideas
Superfood futures
Global – Peruvian lucuma is the next superfood poised to take the Western world by storm.
Lucuma
:
Mintel
:
Superfood
Big Ideas
Laser razor
Global – Skarp is a technology start-up designed to revolutionise the way millions of people shave.
Skarp
:
Razor Blades
:
Grooming Products
Big Ideas
Time for a coffee
US – Starbucks has launched an updated version of its mobile app, enabling customers to order ahead and skip long queues.
Starbucks
:
Dan Beranek
:
Line Anxiety
Big Ideas
Broader horizons
Global – Short-stay home rental site Airbnb has acquired travel hack tool Vamo.
Airbnb
:
Vamo
:
Journey
Big Ideas
A promise kept
Global – McDonald’s has rallied some of the world’s biggest brands to help raise money for the migrant aid crisis.
United Nations
:
World Food Programme
:
McDonald's
Big Ideas
Free-rein fashion
New York – Department store Bergdorf Goodman is giving brands free rein to design their own spaces in its renovated luxury lifestyle space on the s...
Bergdorf Goodman
:
The Modernist Floor
:
Luxury Retail
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