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Big Ideas
The ideas and innovations that hint at the future of the consumer landscape
Big Ideas
Connected tech’s coming home
London – Next year could be the year that the Connected Home finally starts living up to its potential, says British Gas’ Kassir Hussein.
British Gas
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Hive
:
Techable Talks
Big Ideas
Bronies bite back
US – Indie developer Mane 6 has defied Hasbro by creating a game based on characters from the cult cartoon series My Little Pony.
My Little Pony
:
Hasbro
:
Mane 6
Big Ideas
Take a shot
Europe – Lager brand Amsterdam has launched a new 237ml can for drinking on the go.
Amsterdam Navigator
:
Packaging
:
Beer Shot
Big Ideas
Colour coordination
Global – Topshop has joined forces with Pinterest to help customers find their perfect colour palette.
Topshop
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Pinterest
:
Colour Board
Big Ideas
Back to busyness
Global – Millennials are the generation most likely to overstate how busy they are, according to new figures from Havas Worldwide.
Havas Worldwide
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Busy
:
The Busy Trap
Big Ideas
World Retail Congress 2015 Review: Part 2
Digital anxiety, disconnected stores and omni-channel retail were top concerns at World Retail Congress 2015 (WRC).
World Retail Congress 2015
:
Chinese Consumer
:
Mobile Shopping
Big Ideas
All in one
Global – Apple has forced the world’s leading service providers into action after it announced a rethink of the way it will sell iPhones.
Apple
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IPhone
:
IPhone 6S
Big Ideas
New nostalgia
Global – Archiving app Shryne aims to help consumers declutter their online social history.
Shryne
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Digital Archive
:
Nostalgia
Big Ideas
Ad-less browsing
Global – Mobile ad blockers have rocked the app download charts since Apple announced its latest iOS update.
Ad Blockers
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Ad-blocking Apps
:
Peace
Big Ideas
Waste not
UK – FMCG brand Yeo Valley is releasing a special-edition yoghurt made from fruit that would otherwise go to waste.
Yeo Valley
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Tesco
:
Left-Yeovers
Big Ideas
Wear the internet
New York – Tumblr hosted a pop-up store at this year’s New York Fashion Week to debut its first clothing line
Netstalgia
:
Tumblr
:
New York Fashion Week 2015
Big Ideas
Money in the bank
New Zealand – ASB Bank has given the humble piggybank a modern makeover to educate Generation I on the value of saving.
ASB
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Saatchi & Saatchi
:
Gen I
Big Ideas
The future’s mobile
Global – Mobile internet is set to overtake newspapers as the third-largest advertising medium.
Mobile Internet Advertising
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Adspend
:
ZenithOptimedia
Big Ideas
Digitalised luxury
London – Farfetch is making its digital and trading expertise available to luxury fashion brands with new service Black & White.
Modern Luxury
:
Luxury Shoppers Experience
:
Ecommerce
Big Ideas
Grow your own
Copenhagen – Internationally renowned restaurant Noma plans to close and re-open as an urban farm in the heart of the city.
Noma
:
René Redzepi
:
Urban Farm
Big Ideas
London Design Festival 2015 Preview
London Design Festival hopes to re-invent itself both as more culturally ambitious and more approachable to the wider public through a ne...
London Design Festival
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Somerset House
:
Preview
Big Ideas
Sound sleep
Global – Bedtime is becoming more personalised thanks to French electronics company Withings and music streaming service Spotify.
Withings
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Spotify
:
Aura Connected Alarm Clock
Big Ideas
World Retail Congress 2015 Review: Part 1
For the ninth annual World Retail Congress, retailers gathered in Rome to ponder the wave of technological innovation disrupting every aspect of th...
World Retail Congress 2015
:
Metro Group
:
Disney
Big Ideas
Affluent agriculture
California – The Cannery introduces a farm-to-table residential community targeted at affluent consumers to the golden state.
Macrotrend
:
Whole-System Thinking
:
Agriculture
Big Ideas
Backseat book
New York – Uber has launched its own in-car magazine for New York Fashion Week.
Uber
:
Arriving Now
:
NYFW 2015
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