Behaviours

Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.

Gen Z’s Mall Revival

For Gen Z, malls are more than places to shop – they have become social playgrounds where retail, food and entertainment collide to create energy, connection and discovery.

Big Ideas

SXSW 2025: Reclamation Versus Resistance

SXSW 2025 marked a radical shift from resistance to reclamation, as industry leaders build agency in a challenging democracy, create decentralised media platforms and focus on a shared humanity.

Markets

Gen Z in Indonesia

With millions of young, tech-savvy and entrepreneurial Indonesians reshaping culture, business and faith, Gen Z is a force no brand can afford to ignore.

Markets

The Sexuwellness Men’s Market

Meet the innovators rebranding men’s sexual wellness as a pillar of male pleasure and wellbeing.

Markets

Cortisol Control

Tackling stress is a major concern for the wellness community, with new research and innovations emerging to measure and lower cortisol, along with viral content promoting cortisol-focused solutions.

Big Ideas

US consumers rely on mobiles when shopping

Google : Research : RO-PO

Big Ideas

Retail Analysis: Milan’s first luxury department store prefers micro and no-logo

Milan’s first luxury department store prefers micro and no-logo

Milan : Excelsior : Department Stores

Big Ideas

Chinese consumers thirst for wine

China : Woodside Winery : Adelaide Hills

Big Ideas

Hong Kong store measures up for Lane Crawford

Hong Kong : Lane Crawford : Department Stores

Big Ideas

Louis Vuitton opens an island temple of luxury

LVMH : Accessories : Travel

Big Ideas

World’s cheapest tablet goes on sale in India

Tablet : Emerging Markets : Mobile

Big Ideas

Dr Pepper prescribes 10-cal diet drink for men

Soft Drinks : Advertising : Dr Pepper

Big Ideas

World Retail Congress 2011: multi-channel retail

The World Retail Congress (WRC) took place last month in Berlin, where over 150 board level retailers gathered to discuss the future of retail. LS:...

Berlin : Click-and-collect : Omni-channel

Big Ideas

App helps to prevent constipation at a stroke

App : Personal Care : Drugs

Big Ideas

Readers to share thoughts on social platform

Sharing : Tumblr : Facebook

Communities

Self-Quants

Inspired by how useful data can be in measuring, monitoring and reducing the amount of energy we use and how much money we spend, a few digital pio...

Nike : Matthew Miller : Up

Communities

The Just Nots

They pay their taxes and they work hard, but millions today are just not making ends meet, just not making it on the housing ladder and just not ge...

Food : Consumption : Status

Markets

Just Nots Homedulgence

Eating in rather than dining out is a common-sense way to control household budgets – and one that appeals to Just Nots. Just Not pensioner David S...

Prezzo : IGD : Culture Kitchen

Markets

Private Label Rising

The rise in own-brand, private-label goods in supermarkets is a direct impact of the Just Nots’ squeezed budgets. Four in 10 (41%) more Britons bou...

Private Label : Quality : Wal-Mart

Big Ideas

Web nets biggest share of UK Media spend

Internet Marketing : Online Marketing Spend : Internet Advertising

Big Ideas

Pepsi is in the pink with a flavour of winter

Local Flavours : Strawberry : Milk Please!

Big Ideas

Transmedia ideal for screening ads to remember

Online Marketing : Multi Screening : Engagement

Big Ideas

UK supermarket sales hit as consumers struggle

Online Shopping : Groceries : Tesco

Big Ideas

Lego platform builds customer collaboration

Toys : Crowdsourcing : Lego

Markets

Spirits Market

The worldwide spirits sector is booming, fuelled by growth markets such as China and India.

China : India : White Spirits

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