Happy Head debuts DNA-based system for personalised hair growth

US  – Happy Head has launched StrandIQ, the world’s first dermatologist-developed hair growth system powered by genetic analysis, giving patients tailored solutions for scalp and hair health.

The system begins with an at-home cheek swab, which is analysed in CLIA-certified labs to assess over 500 genes linked to growth, breakage, scalp hydration and responsiveness to common treatments. Dermatologists then use these insights to deliver personalised product, lifestyle and dietary recommendations that address individual nutrient needs and sensitivities, thus avoiding the trial-and-error approach of standard therapies.

By using genetic insights, StrandIQ aims to optimise treatment outcomes, shorten time to results and minimise side effects. ‘StrandIQ reduces any guesswork and empowers you with truly personalised recommendations based on your unique genetic profile,’ said co-founder Dr Ben Behnam, in a statement. 

People’s interest in hair growth is part of a broader macrotrend we have called Longevity Lifestyles where the focus is on extending healthspan rather than lifespan.