Signals
09 : 09 : 25

By Alice Crossley, Seyi Oduwole and Rose Coffey

Depop introduces Depopelgangers in new US campaign, Demalogica launches Pro Community hub for skincare professionals and why Gen Alpha might save cinema.

In today's daily signals:
Depop campaign reframes second-hand fashion as secret to personal style Depop campaign reframes second-hand fashion as secret to personal style
Dermalogica launches digital community for skincare professionals Dermalogica launches digital community for skincare professionals
Stat: US study suggests Gen Alpha are fuelling cinema revival Stat: US study suggests Gen Alpha are fuelling cinema revival

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