News 20.03.2025

Need to Know

ReBurberry brings repair and resale services to Selfridges, NHS approves tablet treatment for endometriosis and why Substack has reached a staggering 5m paid subscribers.

ReBurberry brings repair and resale services to Selfridges

ReBurberry at Selfridges, London, UK
ReBurberry at Selfridges, London, UK
ReBurberry at Selfridges, London, UK

UK – In early March 2025, Burberry embraced circular fashion with ReBurberry, a pop-up offering repair, resale and customisation services at Selfridges. With a team of experts on hand to restore pre-1999 trench coats and refresh cashmere scarves, the British brand responded to the growing demand for sustainability in luxury. The initiative highlighted Burberry’s commitment to portraying luxury and longevity as synonymous.  

As seen in our Luxury Recrafted macrotrend report, this move reflects a broader industry shift, with premium brands moving beyond seasonal drops to emphasise long-term value, heritage and craftsmanship.  

Burberry’s approach is a departure from online luxury resale platforms such as Vestiaire Collective and Luxe Collective, opting instead for in-store experiences that reinforce exclusivity and personalisation in real life.  

In our Sustainability is Dead report, we analyse how similar activations channel subtle sustainability. The latter is now seamlessly integrated into value-driven experiences rather than overtly being used in a way that alludes to ‘eco-fatigue’ and the ‘say-do’ gap.  

Strategic opportunity

Consider how the future of luxury retail could include repair, restoration and resale services directly integrated into bricks-and-mortar stores

NHS approves breakthrough tablet treatment for endometriosis

UK – Gedeon Richter’s Ryeqo daily tablet for endometriosis has received approval for use on the NHS. The pharmaceutical company is primarily known for its expertise in women’s health, reproductive medicine and hormone therapies. 

A breakthrough, this new, more accessible treatment option is a response to the challenges of delayed diagnoses and limited treatment options, such as injections, which can initially exacerbate symptoms. As a single combination pill that can be taken at home, Ryego reduces the need for clinical visits and provides faster symptom relief. 

The approval of this treatment by the National Institute for Health and Care Excellence (NICE), despite initial rejection, signals a broader transformation in the treatment of chronic conditions. Prioritising patient convenience, accessibility and autonomy not only meets medical needs but also lifestyle demands.  

Endometriosis affects some 1.5m women in the UK, yet diagnosis can take up to a decade (source: Sky News). As Helen Knight, director of medicines evaluation at NICE, explains, this treatment ‘marks a potential step-change’ by giving patients more control while alleviating pressure on NHS services.  

With similar investment and awareness emerging in historically overlooked areas, such as menopause and reproductive health, the future of women’s health looks increasingly innovative and accessible. 

Photography by Karolina Grabowska

Strategic opportunity

The shift towards at-home treatment solutions highlights an opportunity for pharmaceutical brands and healthcare providers to invest in personalised, flexible healthcare solutions: placing ease of use and quality of life at the forefront

Stat: Substack surpasses 5m subscriptions thanks to video and audio expansion

Photography by Ketut Subiyanto Photography by Ketut Subiyanto

Global – Substack has hit a milestone of 5m subscriptions, up from 4m just four months ago, fuelled by a surge in political content and a push into video and audio. Co-founder Hamish McKenzie credits the growth to creators leaving mainstream media, including Jim Acosta, Joy Reid and Mehdi Hasan. ‘The political volatility and a shake-up in traditional media have accelerated growth,’ says McKenzie. ‘People are looking for new voices, whether driven by anti-Trump or pro-Trump sentiment.’ 

Substack’s expansion also reflects a shift in content consumption. A year ago, 50% of the top 250 creators used video or audio; now, that number has risen to 82%. ‘We’ve been building features for creators focused on mobile and platforms like TikTok, Instagram and YouTube,’ adds McKenzie. With TikTok’s future uncertain, creators are increasingly seeking platforms where they can own their audience relationships.

We previously discussed the growth of decentralised platforms like Discord and newsletter sites such as Substack, which provide opportunities to showcase individualism and create safe spaces for communities in our Cracking the Algorithm Code viewpoint report.

Strategic opportunity

Create private groups, VIP programmes or use platforms such as Substack to target specific customer segments, offering exclusive content, early product access and behind-the-scenes experiences to foster deep loyalty with superfans

Previous News Articles
Lacoste transforms crocodile logo into goat in tribute to Novak Djokovic

News

Lacoste transforms crocodile logo into goat in tribute to Novak Djokovic

Lacoste is rewriting its heritage codes with a limited-edition capsule collection that re-imagines its crocodile logo as a goat – a symbol of tenni...
Lacoste : Branding : Logo
Louis Vuitton, Chanel and Hermès are the top trending brands on eBay

News

Louis Vuitton, Chanel and Hermès are the top trending brands on eBay

Ahead of its pre-loved fashion shows at New York and London Fashion Week, eBay has released its second trend report, analysing global purchases and...
EBay : Luxury : Second-hand
Stat: Young investors drive interest in crypto retirement funds

News

Stat: Young investors drive interest in crypto retirement funds

More than one in four UK adults (27%) would consider adding cryptocurrency as part of their retirement plans, and 23%  would consider withdrawing p...
Finance : Cryptocurrency : Statistic
Spotify celebrates the fans who fuel music culture

News

Spotify celebrates the fans who fuel music culture

Spotify has relaunched its Fan Life campaign to spotlight the fans who fuel music culture.
Spotify : Music : Concerts
Jo Malone finds growth in China’s live-stream boom

News

Jo Malone finds growth in China’s live-stream boom

Fragrance house Jo Malone has tapped into China’s e-idol economy with a group live-stream featuring male idol group Joy X on the short-form video-s...
Retail : Technology : Live Shopping
Stat: Impulse shopping fuels £64bn ($86.7bn, €74.3bn) retail opportunity

News

Stat: Impulse shopping fuels £64bn ($86.7bn, €74.3bn) retail opportunity

Consumers are spending more and doing so more impulsively, according to a study by Vanquis. The research reveals that Brits now make an averag...
Statistic : Retail : Shopping
Mastercard launches AI-powered stories for commuters

News

Mastercard launches AI-powered stories for commuters

Mastercard has launched its Transit Tales campaign, which tailors classic stories to the length of commuters’ journeys.
Audiobooks : Australian : Commuters
Foresight Friday: Rose Coffey, senior foresight analyst

News

Foresight Friday: Rose Coffey, senior foresight analyst

Every Friday, The Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, ...
Soft Sports : Digital Detox : Asics
Stat: Tech-savvy Gen Z interns see AI as a career tool, not a threat

News

Stat: Tech-savvy Gen Z interns see AI as a career tool, not a threat

Gen Z is entering the workforce with a pragmatic view of artificial intelligence and enthusiasm for in-person mentorship. 
Work : Technology : AI
Irn-Bru revives Made in Scotland from Girders slogan

News

Irn-Bru revives Made in Scotland from Girders slogan

Irn-Bru is reviving its iconic Made in Scotland from Girders slogan in a campaign led by advertising agency Lucky Generals.
Food And Drink : Brand Humour : Advertising
You have 1 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN