Signals & Stats : Daily Signals

Preview: Snapshot News

By Peter Maxwell 18 : 04 : 2016 Quartz : Mobile News : ​Refinery29

Global – News outlets are using messaging platforms and tightly curated content to engage a mobile-first audience.

  • Messaging offers a more convivial means for news organisations to present difficult or complicated subjects
  • Time-conscious mobile readers operate on a need-to-know basis 
Refinery This AM app Refinery This AM app
Purple app Purple app
Quartz news app Quartz news app

As research shows, most of the traffic on major online news sites now comes from mobile, so publishers are looking at how readers like to interact with their smartphones and creating new editorial formats to suit. 

Business news outlet Quartz, for instance, designed its app to mimic iOS’s existing messaging interface. Users are sent posts covering the latest news events, to which they can respond to discover more information or switch topic. ‘We wanted to create a place for Quartz to interact with people in a format where more and more of us spend our time,’ Quartz push editor Adam Pasick tells LS:N Global.

The Big Picture

For more on how publishers are adapting to a mobile future, read our Snapshot News microtrend. 

Discover More Daily Signals
Why Foam photography institute’s new brand identity is motion-focused

Daily Signals

Why Foam photography institute’s new brand identity is motion-focused

The 25-year-old photography institution Foam has unveiled a new visual identity by Wieden+Kennedy Amsterdam, marking the first time it has used a b...
Design : Museum : Branding
How Letterboxd’s Video Store counters subscription fatigue

Daily Signals

How Letterboxd’s Video Store counters subscription fatigue

Letterboxd has unveiled the Letterboxd Video Store, an in-app rental feature launching in early December that pushes the platform beyond film loggi...
Media : Entertainment : Rental Model
Stat: UK retail workers experience uptick in abusive behaviour from the public

Daily Signals

Stat: UK retail workers experience uptick in abusive behaviour from the public

The Retail Trust has unveiled billboards at key London sites as part of its Let’s Respect Retail campaign.
Retail : Workplace : Statistic
Football Manager and Sky Sports turn female gamers into real-life football coaches to close gender gap

Daily Signals

Football Manager and Sky Sports turn female gamers into real-life football coaches to close gender gap

Xbox, Sky Sports and Football Manager have launched Missing Managers, a campaign created with McCann London that turns gaming into a real-world coa...
Sport : Gaming : Technology
Foresight Friday: Rose Coffey, senior foresight analyst

Daily Signals

Foresight Friday: Rose Coffey, senior foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior foresight analyst ...
Retail : Consumer Behaviours : New Codes Of Value
Stat: Gen Z women in the UK feel the sharpest gender tensions

Daily Signals

Stat: Gen Z women in the UK feel the sharpest gender tensions

New research from King’s College London and Ipsos suggests that while public discourse often frames gender as a battleground, most citize...
Society : Gender : Statistic
Porsche taps into the kidult economy

Daily Signals

Porsche taps into the kidult economy

Porsche is accelerating into the collectable art economy with a collaboration that merges automotive heritage and pop culture.
Mobility : Design : Pop Culture & Media
Maison Margiela Residences unveiled in Dubai

Daily Signals

Maison Margiela Residences unveiled in Dubai

Parisian fashion house Maison Margiela is extending its avant-garde design language into residential living, choosing Dubai’s Palm Jumeirah for its...
Luxury : Design : Architecture
Stat: High earners no longer feel rich as UK wealth perceptions shift

Daily Signals

Stat: High earners no longer feel rich as UK wealth perceptions shift

According to a new wealth survey by Times Money and YouGov, just 21% of Britons earning more than £125,000 ($164,5000, €142,085) a year consid...
Wealth : Society : Statistic
Johnnie Walker rewrites Keep Walking for the individualist age

Daily Signals

Johnnie Walker rewrites Keep Walking for the individualist age

Diageo-owned whisky brand Johnnie Walker is updating its iconic Keep Walking platform to focus on personal expression over collective milestones, r...
Drink : Design : Branding
You have 1 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN