Maison et Objet 2016: Homes of mystery

26 : 01 : 2016 AYTM : Danish : Nordic Design

Paris – Luxury Danish home interiors brand AYTM is challenging the traditional concept of Nordic design with the addition of mystery and dark undertones.

  • The brand has moved away from the typically light Nordic colour palette
  • The simple emblematic logo incorporates the initials of the brand’s four designers
AYTM spring/summer 2016 collection AYTM spring/summer 2016 collection
AYTM spring/summer 2016 collection AYTM spring/summer 2016 collection
AYTM spring/summer 2016 collection AYTM spring/summer 2016 collection
AYTM spring/summer 2016 collection AYTM spring/summer 2016 collection

‘We wanted to make a collection that is darker, a little mysterious and with a more international style than the typical Danish design,’ Anne Stensgaard, designer at AYTM, tells LS:N Global. Presenting its spring/summer 2016 collection at Maison et Objet, the luxury home interiors brand has steered away from traditional Danish style, focusing on simple geometric patterns and eye-catching details.

Designed for the dining room, living room and kitchen, AYTM’s latest collection of home interiors includes small furniture pieces and home accessories such as mirrors, tableware and cushions. The collection finds beauty in the contrast between darkness and light, focusing on the juxtaposition of materials, colour tones and surfaces and adding to the romantic mood. 

The Big Picture

For more on how brands are harnessing the power of mystery, read our Occult Enchantment design direction. 

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