The Europe Building by DUS Artchitects, Netherlands. Photography by Ossip van Duivenbode. The Europe Building by DUS Artchitects, Netherlands. Photography by Ossip van Duivenbode.
The Europe Building by DUS Artchitects, Netherlands. Photography by Ossip van Duivenbode. The Europe Building by DUS Artchitects, Netherlands. Photography by Ossip van Duivenbode.
The Europe Building by DUS Artchitects, Netherlands. Photography by Ossip van Duivenbode. The Europe Building by DUS Artchitects, Netherlands. Photography by Ossip van Duivenbode.

Eco-politics

25 : 01 : 2016 DUS Architects : Europe Building : Bioplastics

Amsterdam – This year’s Dutch EU Presidency meetings are being held in a 3D-printed building that can be shredded and recycled after the event.

  • The Europe Building will host delegates over six months
  • DUS Architects used their own large-scale structural printer to create the building

The modular building was constructed using a plant-based bioplastic made from linseed oil that has been stretched over rods, giving the facade a ghostly, opaque effect. This was done to give the public a sense that the building wasn’t shutting them out despite the brief that the building could contain no external windows for security reasons.

The facade also lifts at various points, revealing benches cast from a lightweight eco-concrete that leaves a 60% smaller CO2 footprint than traditional concrete. The benches invite the public to sit around the building and become part of the event.

‘We have always been fascinated by the border between public and private,’ says DUS Architects co-founder Hedwig Heinsman. ‘We thought it was a very beautiful idea that people could still come close and really become a part of the building.’

The Big Picture

Whole-system Thinkers are starting to think about the opportunities offered by waste materials. Adidas, for example, recently launched a research project to examine the possibilities of infinitely recyclable products.

Discover More Daily Signals
SXSW 2026: Why boring brands are borrowing from entertainment to break the internet

Daily Signals

SXSW 2026: Why boring brands are borrowing from entertainment to break the internet

On day two of SXSW 2026 speakers challenged a long-held assumption in marketing: that so-called ‘boring’ categories must produce dull advertising.
Global Events : SXSW : Advertising & Branding
Why WhatsApp is launching pre-teen accounts

Daily Signals

Why WhatsApp is launching pre-teen accounts

Instant messaging service WhatsApp is expanding its user base by introducing pre-teen accounts, lowering access to include users aged under 13 for ...
Social Media : Parental Control : Online Safety
Stat: How to appeal to each generation through visual design

Daily Signals

Stat: How to appeal to each generation through visual design

New research from Adobe reveals a widening generational divide in how UK consumers perceive design, with younger audiences placing significantly gr...
Design : Branding : Marketing
Creators, community and culture take centre stage at SXSW Austin 2026

Daily Signals

Creators, community and culture take centre stage at SXSW Austin 2026

A central question echoed across discussions on the first day of SXSW 2026: how can brands tap into culture in a way that feels genuinely relevant?
Global Events : SXSW : Marketing
How Tipping Point East is redefining circular construction in London

Daily Signals

How Tipping Point East is redefining circular construction in London

A new hub in east London aims to rethink how cities build by embedding material re-use directly into the construction supply chain.
Construction : Sustainability : Future Spaces
Stat: The enshittification of TikTok is creating a widening trust gap with Gen Z

Daily Signals

Stat: The enshittification of TikTok is creating a widening trust gap with Gen Z

Global – Growing scepticism is beginning to reshape how Gen Z engage with the social media platform TikTok.
Social Media : Advertising : Statistic
Pinterest reveals how parents are designing tech-free childhoods

Daily Signals

Pinterest reveals how parents are designing tech-free childhoods

Parents are increasingly seeking ways to raise children away from screens, according to a new parenting trends report from Pinterest.
Parenting : Technology : Childhood
M&S turns compliments into a marketing strategy

Daily Signals

M&S turns compliments into a marketing strategy

Retailer Marks & Spencer is building its positioning around positivity and everyday affirmation with a new campaign encouraging shoppers to sha...
Marketing : Celebrity Endorsements : Retail
Stat: China’s record travel surge signals opportunity for outdoor brands

Daily Signals

Stat: China’s record travel surge signals opportunity for outdoor brands

China’s 2026 Spring Festival generated record-breaking travel and spending, underscoring the scale of domestic mobility and the country’s growing a...
China : Travel : Statistic
Iga Węglińska explores the power of sensory restraint

Daily Signals

Iga Węglińska explores the power of sensory restraint

Designer Iga Węglińska’s Perfect Sense explores how design can recalibrate human perception. The project comprises a series of six masks that inves...
Design : Transhumanism : Senses
You have 1 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN