T H E U N S E E N T H E U N S E E N
T H E U N S E E N T H E U N S E E N
T H E U N S E E N T H E U N S E E N
T H E U N S E E N T H E U N S E E N

Mind-reader: Swarovski Gems headgear visualises brain activity

22 : 08 : 2014 The Unseen : Wearable Technology : Awakening Tech

London – The Unseen, an experimental art studio that focuses on emerging technologies, has created a mind-reading headset in collaboration with Swarovksi Gems.

The designers made a headpiece out of 4,000 black Swarovski Spinel stones, chosen because of their material composition, which is similar to that in human bones. They then lacquered the gems with The Unseen’s signature Magick, a colour-changing ink specially devised by the studio. The material composition of the stones meant that they acted as a conduction insulator, absorbing any energy lost from the head, while the colour-changing ink visualised this energy loss. The stones change colour from black to orange to red, green, blue and purple.

‘We discovered the pattern formation in the colour of each stone evolves throughout the day,’ says the studio. ‘This fluctuates according to the area of the brain in use. When worn, the headpiece becomes a reflection of the inner human thought.’

This is not the first time that The Unseen has created innovative wearable technology that is both beautiful and highly sensory. For more, read our Seed on its London Fashion Week performance. For more on how technology is becoming more refined, book a ticket to our forthcoming Trend Briefing, The Me-conomy, where we will present our Awakening Tech macrotrend. 

Discover More Daily Signals
SXSW 2026: How can brands move on the pulse of culture? 

Daily Signals

SXSW 2026: How can brands move on the pulse of culture? 

On day three of SXSW 2026, the conversation turned to one of the biggest buzzwords in modern marketing: community.
Global Events : SXSW : Marketing
The China Playbook: What brands get right and wrong about Chinese New Year campaigns

Daily Signals

The China Playbook: What brands get right and wrong about Chinese New Year campaigns

The China Playbook is a monthly briefing from Hot Pot China equipping businesses with the knowledge to navigate the complexities of the Asian premi...
Hot Pot : The China Playbook : Chinese New Year
Stat: How everyday rituals are becoming markers of status

Daily Signals

Stat: How everyday rituals are becoming markers of status

According to a recent report by global fashion and media brand Highsnobiety, status is becoming embedded in everyday rituals, enviro...
Groceries : Identity : Beauty
SXSW 2026: Why boring brands are borrowing from entertainment to break the internet

Daily Signals

SXSW 2026: Why boring brands are borrowing from entertainment to break the internet

On day two of SXSW 2026 speakers challenged a long-held assumption in marketing: that so-called ‘boring’ categories must produce dull advertising.
Global Events : SXSW : Advertising & Branding
Why WhatsApp is launching pre-teen accounts

Daily Signals

Why WhatsApp is launching pre-teen accounts

Instant messaging service WhatsApp is expanding its user base by introducing pre-teen accounts, lowering access to include users aged under 13 for ...
Social Media : Parental Control : Online Safety
Stat: How to appeal to each generation through visual design

Daily Signals

Stat: How to appeal to each generation through visual design

New research from Adobe reveals a widening generational divide in how UK consumers perceive design, with younger audiences placing significantly gr...
Design : Branding : Marketing
Creators, community and culture take centre stage at SXSW Austin 2026

Daily Signals

Creators, community and culture take centre stage at SXSW Austin 2026

A central question echoed across discussions on the first day of SXSW 2026: how can brands tap into culture in a way that feels genuinely relevant?
Global Events : SXSW : Marketing
How Tipping Point East is redefining circular construction in London

Daily Signals

How Tipping Point East is redefining circular construction in London

A new hub in east London aims to rethink how cities build by embedding material re-use directly into the construction supply chain.
Construction : Sustainability : Future Spaces
Stat: The enshittification of TikTok is creating a widening trust gap with Gen Z

Daily Signals

Stat: The enshittification of TikTok is creating a widening trust gap with Gen Z

Global – Growing scepticism is beginning to reshape how Gen Z engage with the social media platform TikTok.
Social Media : Advertising : Statistic
Pinterest reveals how parents are designing tech-free childhoods

Daily Signals

Pinterest reveals how parents are designing tech-free childhoods

Parents are increasingly seeking ways to raise children away from screens, according to a new parenting trends report from Pinterest.
Parenting : Technology : Childhood
You have 1 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN