Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

Stat: Social media shopping accelerates in China

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Stat: Social media shopping accelerates in China

New insight from eMarketer forecasts the growth potential of social commerce in China, as social platforms increasingly become storefronts.
Retail : Social Media : Technology
Stat: Millennials are choosing traditional living situations much later

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Stat: Millennials are choosing traditional living situations much later

According to research by Pew Research Centre, Millennial lifestyles appear to be hugely different to their older counterparts, with only three in t...
Society : Family : Millenial Lifestyle
Stat: Affluent clients engage in responsible investment

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Stat: Affluent clients engage in responsible investment

According to research by deVere Group, more than a quarter of its clients are considering or are actively engaged in responsible and sustainable in...
Finance : Stat : Statistics
Stat: Food and drink spend proves immune to Covid-19

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Stat: Food and drink spend proves immune to Covid-19

Euromonitor reports that food and non-alcoholic beverage is the only sector of the economy expected to post positive growth in 2020.
Food : Drink : Covid-19
Stat: Americans agree on the pervasive nature of racism

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Stat: Americans agree on the pervasive nature of racism

Attitudes towards racism are radically changing in the US, according to a new poll by Monmouth University.
Society : Black Lives Matter : Racism
Stat: UK fathers take on more childcare during lockdown

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Stat: UK fathers take on more childcare during lockdown

New research suggests that fathers are taking on more childcare and housework during lockdown, although most of it is still being done by mothers.
Society : Parenting : Covid-19
Stat: Indian youth shun marriage and parenthood

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Stat: Indian youth shun marriage and parenthood

Many young Indians are not interested in traditional milestones like marriage and parenthood, according to data by YouGov-Min-CPR Millennial,
Society : Stat : Statistics
Stat: US consumers embrace anti-anxiety diets

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Stat: US consumers embrace anti-anxiety diets

According to research by MMR Research Worldwide, a third of US citizens are prepared to trial food and drink products to address anxiety issues.
Food And Drink : Stat : Statistics
Stat: The pandemic awakens America’s faith

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Stat: The pandemic awakens America’s faith

According to a study by Pew Research Center, the Covid-19 outbreak has reinforced their religious faith and worship habits.
Scoiety : Covid-19 : Sprituality
Stat: Quarantined Americans feel guilty about luxury purchases

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Stat: Quarantined Americans feel guilty about luxury purchases

Wealthy Americans are harbouring feelings of guilt about luxury spending in the Covid-19 age, according to a new study by YouGov.
Society : Stat : Statistics
Stat: Older Britons prioritise salon visits post-lockdown

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Stat: Older Britons prioritise salon visits post-lockdown

A study by Mintel shows that senior British women are most looking forward to visiting salons when they re-open.
Beauty : Covid-19 : Coronavirus
Stat: Smart home devices still spark privacy concerns

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Stat: Smart home devices still spark privacy concerns

A survey by PCMag has found that some 68% of people believe smart home devices listen when they aren’t aware, and share data with the companies beh...
Technology : Smart Devices : Data Sharing
Stat: Britons prefer brand honesty over charitable behaviour

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Stat: Britons prefer brand honesty over charitable behaviour

According to a study by YouGov, six in 10 Britons would prefer large companies to pay what they owe, even if it means they stop donating to charities.
Society : Workplace : Covid-19
Stat: US plant-based meat sales soar amid lockdown

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Stat: US plant-based meat sales soar amid lockdown

According to research by Nielsen, American grocery sales have shown a significant rise in meat-free alternatives, including brands such as Beyond M...
Food : Meat-Free : Plant-based
Stat: UK adults read books to escape the pandemic

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Stat: UK adults read books to escape the pandemic

Consumers are changing their reading habits during lockdown, according to new research by Nielsen.
Society : Covid-19 : Coronavirus
Stat: Chinese consumers embrace local shopping

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Stat: Chinese consumers embrace local shopping

According to research by Kantar, Chinese consumers are now more in favour of products that have been produced locally than they were before the pan...
Covid-19 : Coronavirus : Retail
Stat: Casual runners have stepped up their activity during lockdown

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Stat: Casual runners have stepped up their activity during lockdown

According to global research by RunRepeat, runners who usually only run once or twice a week have increased their participation during the Covid-19...
Covid-19 : Coronavirus : Health And Wellness
Stat: Americans less likely to use public transport post-pandemic

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Stat: Americans less likely to use public transport post-pandemic

A study by IBM has revealed that nearly 20% of Americans who regularly used buses, subways or trains before the Covid-19 pandemic said they would n...
Covid-19 : Coronavirus : Public Transport
Stat: Asian consumers embrace eating at home

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Stat: Asian consumers embrace eating at home

According to a study by Nielsen, Asian consumers are reconsidering their eating habits as a result of Covid-19, with many set to eat at home more o...
Covid-19 : Coronavirus : Home Eating
Stat: Eco-conscious consumers are contradictory

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Stat: Eco-conscious consumers are contradictory

According to a study by Ipsos, climate change remains a concern for global citizens – with two thirds agreeing that the issue is just as serious as...
Society : Retail : Shopping
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