Statistics

Daily statistics from around the world highlighting evolving mindsets, attitudes and expectations of consumers, transcending age, race, values and beliefs.

News

Stat: At-home socialising becomes the new normal

A new global study by Accenture highlights how people are seeking brands that tailor their products and services to the Homebody Economy.

Retail : Society : Covid-19

News

Stat: Travellers are more confident about booking trips away

Data from Airbnb indicates that people are feeling more confident about booking both local and international stays.

Travel And Hospitality : Stat : Statistic

News

Stat: Gardens are vital to Millennial mental health

According to research by AO, consumers’ love for gardening in the UK has grown significantly during lockdown.

Society : Stat : Statistic

News

Stat: US citizens shun social media for self-care

A survey by The Ohio State University has found that American social media habits are changing as a response to current events this year.

Society : Social Media : Health & Wellness

News

Stat: British viewers are sceptical of TV adverts

Research by YouGov has shown that more British people are likely to feel sceptical of TV adverts than not, with many finding them intrusive and ann...

Society : Advertising : Stat

News

Stat: Searches surge for Black-owned businesses

A study by Yelp has shown that searches for Black-owned businesses have grown exponentially in the past year, as a result of platforms intentionall...

Retail : Society : Identity

News

Stat: US employers are failing multicultural women

An increasing number of multicultural women in the US are thinking about leaving their jobs due to workplace bias and lack of support, according to...

Society : Workplace : Multicultural Women

News

Stat: Half of Americans have boycotted a brand

As more consumers embed activism into their shopping habits, new YouGov research reveals that half of Americans have boycotted a business at some p...

Retail : Stat : Statistic

News

Stat: Technology could be making parenting harder

The use of technology and social media by US children is causing anxiety among parents.

Society : Technology : Parenting

News

Stat: Australians want better elderly care funding

Research into Australia’s elderly care system has revealed that the majority of Australians (87%) believe the government should provide higher fund...

Society : Health & Wellness : Australia

News

Stat: Two-thirds of Americans demand climate action

The majority of Americans believe the federal government could do more in its efforts to reduce these environmental impacts, according to a new stu...

Society : Energy : Stat

News

Stat: China pushes milk consumption for increased immunity

Chinese officials are focusing on dairy as a core element of people’s diets amid health and immunity concerns.

Drink : Society : Covid-19

News

Stat: The meat aisle proves popular for plant-based products

Grocery retailer  Kroger and the Plant Based Foods Association reveal that  the increase in  demand  for  flexitarian meats is dependent  on where ...

Food : Meat : Synthesised Meat

News

Stat: China’s HNWIs power through the pandemic

A study by Agility Research & Strategy reveals that HNWIs in Asia continue to feel positive about their financial prospects.

Luxury : Covid-19 : Coronavirus

News

Stat: Young people embrace veganism amid Covid-19

Research by Mintel has shown that Covid-19 has made a vegan diet more appealing to young British Millennials.

Food : Covid-19 : Coronavirus

News

Stat: Smaller cities are driving India’s retail revolution

Covid-19 has accelerated the need for convenience and safety across the globe, driving a surge in e-commerce in emerging markets such as India.

Retail : E-commerce : E-retail Platfroms

News

Stat: Commuter chains buckle under remote working shift

With much of the UK ditching their commute for remote working, coffee chains that previously relied on commuter trade are struggling.

Food : Retail : Covid-19

News

Stat: The 2020s will be the Chinese Decade for luxury

Research by Équité predicts that by 2030, China could account for 50% of the global luxury market.

Luxury : Covid-19 : Coronavirus

News

Stat: Britons shift their focus to shopping locally

Recent data by YouGov shows that two fifths (38%) of British people have shopped locally for food and drink due to lockdown restrictions.

Retail : Covid-19 : Society

News

Stat: Millennials swap job-hopping for job security

Research by Deloitte reveals that Millennials are beginning to show greater loyalty to their employers, displaying a shift in mindset from previous...

Youth : Workplace : Millennials

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