Dear diary
Cove App by Humane Engineering, London

Dear diary

London – When dealing with emotions, we might write them down or talk to someone, but Cove is a new app that turns music into a journal.

Cove App by Humane Engineering, London Cove App by Humane Engineering, London
Cove App by Humane Engineering, London Cove App by Humane Engineering, London
Cove App by Humane Engineering, London Cove App by Humane Engineering, London

London – When dealing with emotions, we might write them down or talk to someone, but Cove is a new app that turns music into a journal.

  • With Cove, users can make music that reflects how they feel
  • Created by Ivor Williams and Alex Rothera of Humane Engineering

The app enables users to choose from six base emotions – playful, calm, longing, clouded, gentle and struggling – which provide the tone for a song, determining whether more major or minor keys are used. Users can then create a musical composition, layering base notes with melodies to produce a unique song that reflects the way they are feeling. They can then save the song, and write down any associated feelings, keeping it as a digital journal of how they felt that day.

‘Music journalling – or specifically the creation of music to capture a mood – can be effective, for young people in particular, because they often lack the confidence or abilities to convey complex feelings in writing and words that carry emotional weight,’ Alex Rothera, co-founder of Humane Engineering tells LS:N Global. ‘Compared to writing, music can be more intuitive, changeable and fluid. The act of self-expression through music can be a powerful exercise.’

The Big Picture

We are beginning to understand the complexity of our emotions and new technologies are helping us. For more on using technology to unravel the mysteries of the mind, see our macrotrend The Optimised Self

Discover More Daily Signals
Fujifilm’s Look Up campaign positions photography as an antidote to doomscrolling

Daily Signals

Fujifilm’s Look Up campaign positions photography as an antidote to doomscrolling

Fujifilm has launched Look Up, a brand campaign inviting people to put down their phones and approach photography as an act of intentional living.
Technology : Creativity : Tech-Resistance
How Paragon Studio is transforming the in-flight travel experience

Daily Signals

How Paragon Studio is transforming the in-flight travel experience

Paragon Studio has launched Altitude, an in-flight wellness concept combining guided resistance band exercises and mindfulness routines designed fo...
Travel : In-flight Entertainment : Wellness
Stat: Rising memory costs reshape China’s smartphone market

Daily Signals

Stat: Rising memory costs reshape China’s smartphone market

Smartphone sales fell by 13% during this year’s 618 shopping festival – similar to Black Friday – compared to the same period in 2025, because risi...
Statistic : Stat : Retail
KFC leads with emotion over appetite in new campaign

Daily Signals

KFC leads with emotion over appetite in new campaign

KFC has launched Surrender to Tender, a UK and Ireland campaign by Mother to introduce its Tenders & Dips range while debuting the brand’s glob...
KFC : Food : Advertising
Fragrance is the newest frontier of China’s kidult economy

Daily Signals

Fragrance is the newest frontier of China’s kidult economy

Gaming IPs are reshaping China’s fragrance market, with female-oriented romance simulation games emerging as an unlikely but lucrative new category.
Beauty : Fragrance : Gaming
Stat: Holiday demand to boost summer retail spend

Daily Signals

Stat: Holiday demand to boost summer retail spend

Holiday demand is set to support retail spending this summer, despite continued pressure on household finances and concerns about the economy.
Retail : Statistic : Travel & Hospitality
Why M+C Saatchi and Bauer Media Outdoor handed their Pride campaign to the community

Daily Signals

Why M+C Saatchi and Bauer Media Outdoor handed their Pride campaign to the community

M+C Saatchi UK's LGBTQIA+ group Proud and Bauer Media Outdoor have launched Pride is Everything, a multi-market out-of-home campaign running across...
Pride : Advertising & Branding : Brand Identity
Foresight Friday: Rodrigo Tobal Pereira, director of marketing

Daily Signals

Foresight Friday: Rodrigo Tobal Pereira, director of marketing

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, director of marketing&nbs...
Advertising : Marketing : Branding
Stat: UK shoppers lose four working days a year expecting deliveries

Daily Signals

Stat: UK shoppers lose four working days a year expecting deliveries

British consumers spend an estimated 32 hours a year – the equivalent of four working days –waiting for deliveries, according to new research&...
Shopping : Retail : Post Purchase
MAD//Fest 2026: How entertainment is shaping discovery

Daily Signals

MAD//Fest 2026: How entertainment is shaping discovery

At the annual MAD//Fest marketing festival, which continued today in Shoreditch, London, entertainment emerged as a powerful tool for bui...
Marketing : Advertising And Branding : Global Events
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN