'Branding'

Anti-authenticity Marketing Webinar

Viewpoints

Anti-authenticity Marketing Webinar

The Future Laboratory co-founders Chris Sanderson and Martin Raymond examine Anti-authenticity Marketing, one of three macro trends from our Autumn...
Anti-authenticity Marketing : Advertising : Webinar
Beautiful future: Forum explores cosmetics trends

News

Beautiful future: Forum explores cosmetics trends

London – On an autumnal day in September the best of the beauty world gathered at The Future Laboratory HQ for the Beauty Futures Forum, a day of d...
London : New Beauty Consumer : Jo Loves
To the point: New Muji app encourages loyalty

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To the point: New Muji app encourages loyalty

To the point: New Muji app encourages loyalty
Membership : App : Muji
Boneshaker: The future of sports publishing

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Boneshaker: The future of sports publishing

Boneshaker: The future of sports publishing
Tactile : Peter Firth : IPad
China revives old models to boost car industry

Big Ideas

China revives old models to boost car industry

China revives old models to boost car industry
China : Cars : Nostalgia
Island life: XXXX creates an ideal experience

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Island life: XXXX creates an ideal experience

Island life: XXXX creates an ideal experience
XXXX : Australia : Beer
Heads up: Stella ad pours out the perfect pint

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Heads up: Stella ad pours out the perfect pint

Heads up: Stella ad pours out the perfect pint
Advertising : Mobile Gaming : Mother London
Dream weaver: Levi's shows what it's made of

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Dream weaver: Levi's shows what it's made of

Dream weaver: Levi’s shows what it’s made of
Craft : Irvin Trujillo : Centinela Traditional Arts
Facebook becomes a pop-up store in a flash

Big Ideas

Facebook becomes a pop-up store in a flash

Facebook becomes a pop-up store in a flash
Popup Shop : Likes : Flash Sale
US brands learn to play the social media game

Big Ideas

US brands learn to play the social media game

US brands learn to play the social media game
Virtual Goods : Social Gaming : Online Advertising
Mobile health: Online videos fit for purpose

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Mobile health: Online videos fit for purpose

Mobile health: Online videos fit for purpose
Iphone : Alcobendas : Public Health
Amazon books ads for latest Kindle e-reader

Big Ideas

Amazon books ads for latest Kindle e-reader

Amazon books ads for latest Kindle e-reader
Procter & Gamble : Amazon : Marketing
UK luxury upbeat as report urges online focus

Big Ideas

UK luxury upbeat as report urges online focus

UK luxury upbeat as report urges online focus
Luxury : E-commerce : Ledbury Research
Art house: New hotel opens for artists

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Art house: New hotel opens for artists

Art house: New hotel opens for artists
Heritage : Co-Commerce : Swatch
Freshly squeezed: Juice streetwear store opens in Kuala Lumpur

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Freshly squeezed: Juice streetwear store opens in Kuala Lumpur

Freshly squeezed: Juice streetwear store opens in Kuala Lumpur
Juice : Malaysia : Streetwear
The Trend: Luxury’s New Clubhouse Model

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The Trend: Luxury’s New Clubhouse Model

Luxury brands are redefining exclusivity by creating immersive, product-free spaces designed to captivate their most valued clients.
Luxury : Retail : Fashion
Arsenal and Aries unite for a fashion collaboration

News

Arsenal and Aries unite for a fashion collaboration

Arsenal FC has unveiled its latest creative endeavour – a collaboration with luxury streetwear brand Aries.
Fashion : Sports & Leisure : Society
Manchester City launches official Fortnite experience

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Manchester City launches official Fortnite experience

Premier League football club Manchester City has become the first British football club to launch an official Fortnite gaming experience.  
Gaming : Sport : Fandom
Palazzo Bottega Veneta opens as cultural hub in Venice

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Palazzo Bottega Veneta opens as cultural hub in Venice

Luxury fashion house Bottega Veneta has opened the doors to an appointment-only 15th-century gothic palace in Venice’s Cannaregio district.
Luxury : Travel & Hospitality : Retail
Jack Daniel’s introduces hard tea to Country Cocktails line-up

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Jack Daniel’s introduces hard tea to Country Cocktails line-up

Jack Daniel’s has expanded its line of Country Cocktails with the introduction of Jack Daniel’s Country Cocktails Hard Tea.
Food : Drink : Alcohol
Stat: Consumers continue to snack despite cost of living crisis

News

Stat: Consumers continue to snack despite cost of living crisis

Is snacking recession-proof? The fifth annual State of Snacking report by Mondelēz and The Harris Poll indicates that despite the cost of living cr...
Food & Drink : Cost Of Living : Society
LVMH dives into Hollywood with 22 Montaigne Entertainment launch

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LVMH dives into Hollywood with 22 Montaigne Entertainment launch

Luxury conglomerate LVMH is expanding its empire beyond fashion with the launch of 22 Montaigne Entertainment.
Entertainment : Luxury : Fashion
Rival denim brands Diesel and Lee join forces to promote sustainability

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Rival denim brands Diesel and Lee join forces to promote sustainability

Fashion powerhouse Diesel is steering towards sustainability through collaborative efforts with the launch of the Diesel Loves initiative.
Fashion : Sustainability : Luxury
Stat: The dupe economy is thriving in the US

News

Stat: The dupe economy is thriving in the US

Dupes have overtaken social media, but are consumers buying in this trend? Morning Consult revealed that 31% of Americans have intentionally purcha...
Fashion : Luxury : Retail
New luxury travel platform focuses on brand experiences

News

New luxury travel platform focuses on brand experiences

Joel Found is a new kind of luxury travel platform offering premium travellers immersive experiences and access to places via dynamic brands and br...
Luxury : Travel & Hospitality : Society
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