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'gaming'
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Daily Signals
NYX turns beauty into game play for back-to-school on Roblox
NYX Professional Makeup is amplifying its digital-first strategy with a bold return to Roblox by taking over the platform’s most popular high schoo...
Nyx Professional Makeup
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NYX
:
Metaverse
Big Ideas
Playing fields
New York – Tribeca Games has joined forces with Kill Screen to launch the Tribeca Games Festival.
Tribeca Film Festival
:
Intelligent Gaming
:
Video Games
Daily Signals
Reaching for the stars: Gamers await infinite possibilities of No Man’s Sky
UK – An open-world science-fiction game, No Man’s Sky, is the talk of gamers everywhere.
Hello Games
:
Procedural Gaming
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Generation I
Daily Signals
Minecraft and Lush release game-inspired bath collection
To celebrate Minecraft’s 15th anniversary, the gaming company has teamed up with cosmetics retailer Lush to release a collection of 12 bath product...
Health
:
Wellness
:
Gaming
Daily Signals
Microsoft unveils Xbox controller infused with pizza aroma
In a surprising blend of gaming and pizza nostalgia, Microsoft introduces a limited-edition Xbox Series X/S controller inspired by Teenage Mutant N...
Food & Drink
:
Gaming
:
Media & Entertainment
Big Ideas
E-winners
US – A new e-sports arena in Las Vegas takes video gaming culture to the mainstream market.
E-sports
:
Gaming
:
Millennials
Daily Signals
Domino’s and Peloton begin in-game advertising on Fortnite
Amazon and Twitch have launched The Glitch, a series of games within the Fortnite platform, with a new approach to brand integration.
Gaming
:
Advertising
:
Streaming
Daily Signals
ByoWave unveils highly customisable controller for gamers with disabilities
ByoWave and the Designed for Xbox team have joined forces to launch the Proteus Controller, a modular device tailored for gamers with disabilities.
Gaming
:
Technology
:
Design
Daily Signals
Secret cinema: Agency uses interactive story
Secret cinema: Agency uses interactive story
Advertising
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Canada
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Ubiquitous Gaming Culture
Daily Signals
Shopify partners with Roblox to boost in-game commerce
Shopify has announced a new partnership with gaming platform Roblox, marking its first commercial integration.
Retail
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Technology
:
Roblox
Big Ideas
World Travel & Hospitality Market 2012
The World Travel Market (WTM) is the most important tourism event of the year: almost 48,000 come to make deals and find out what is new and next i...
Gaming
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Tourism Flanders
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Laplication App
Daily Signals
Pizza Hut Canada launches a PlayStation-compatible pizza warmer
Pizza Hut Canada is bridging gaming and snacking with its latest innovation: the Pizza Warmer.
Food
:
Gaming
:
Technology
Daily Signals
Stat: US gamers turn to esports to boost athletic performance
New findings from the Entertainment Software Association (ESA) reveal that 205.1m Americans aged 5–90 are regular gamers, with 60% of US adults eng...
Gaming
:
Stat
:
Statistic
Daily Signals
Click to win: Tug of war becomes virtual battle
Click to win: Tug of war becomes virtual battle
Tug Of Store
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Ubiquitous Gaming Culture
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OKFocus
Viewpoints
Neil McFarland: The war over freemium
Freemium has changed the mobile gaming landscape and started a pseudo-war between gamers and developers.
Ustwo
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Freemium
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Gaming
Daily Signals
Netflix to release 14 video games based on titles such as Emily in Paris
Netflix has announced 14 new video games, expanding its current gaming portfolio with exciting new titles and release dates for highly anticipated ...
Gaming
:
Pop-culture & Media
:
Society
Daily Signals
Roblox unveils seamless multilingual chat translation AI
Roblox has announced the roll-out of a new AI translation model designed to convert text chats effortlessly in a variety of languages.
Technology
:
Pop-culture & Media
:
Gaming
Markets
Streaming’s Next Frontier
From live sports to interactive gaming, streaming platforms are evolving beyond binge-watching to capture audiences – and keep them subscribed.
Movie Streaming
:
Netflix
:
TV Streaming
Daily Signals
Hometopia lets adults live out their home-ownership dreams virtually
Hometopia is the latest video game aiming to give aspirational home-owners the chance to build their dream house as a tonic for shrinking home-owne...
Gaming
:
Home
:
Technology
Big Ideas
US brands learn to play the social media game
US brands learn to play the social media game
Gaming
:
Facebook
:
Social Media
Daily Signals
Playing with music
US – Panoramical is a video game that’s also an album, that’s also in some way a musical instrument.
Panoramical
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Music
:
Adam Harper
Design Directions
Land’s End
British app developer ustwo’s first virtual reality game Land’s End offers a glimpse into the future of VR.
Ustwo
:
Land's End
:
Virtual Reality
Daily Signals
Microsoft introduces Copilot AI companion for Minecraft adventures
Microsoft has teased a new integration of its AI companion Copilot with sandbox game Minecraft.
Gaming
:
AI
:
Technology
Daily Signals
The Trend: Meta-tainment Futures
At the beginning of 2022, we released our Meta-tainment Futures report, dissecting the rise of Web3 and the metaverse as well as highlighting the i...
Youth
:
Media & Entertainment
:
Technology
Daily Signals
On the ball: Online video gives viewers control
New York – Creative agency Wieden & Kennedy NY has produced an interactive online video campaign for Nike Jordan’s CP3.V shoe by Chris Paul.
New York
:
Quick Controls Chaos
:
Nike Jordan CP3.V Shoe
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