LS:N Global

Viewpoints

Does the e-sports industry need to create new formats to enter the mainstream?

Transforming live e-sports experiences could prove key to engaging brands and consumers.

Media : Sport : Digital

Viewpoints

Will modular design soon be mandated?

With electronics brands reluctant to invest in modular design, legislators are taking matters into their own hands.

Technology : Design : Media

Viewpoints

Unmasking Fear

How brands are mitigating negative perceptions of pollution masks as consumers become more aware of the dangers of toxic air.

Design : Wellness : Pollution

Daily Signals

Preview: Civic Placemakers

Global – Brands are taking a more proactive role in shaping their cities by investing in urban regeneration and the development of public spaces.

Civic Brands : Placemaking : Brandstanding

Daily Signals

Dior revisited: Exhibition celebrates luxury scent

Paris – Miss Dior has been the flagship fragrance of the luxury brand Dior since 1947, when designer Christian Dior first premiered his New Look co...

Perfume : Fragrance : Paris

Daily Signals

Nordic line: Store rebranding is pure and simple

San Francisco – Nordic House, a dry cleaning shop in San Francisco, has stayed true to its name with a new brand identity created by design st...

Simple : Nordic House : Pared Down

Daily Signals

Haute horlogerie: Watchmaking comes to Harrods

London – Customers can try out their watchmaking skills at luxury department store Harrods this month, with a series of master classes in part...

Brand Experience : Atmos : Iconic Watches And Clocks

Micro Trends

Shoppable Videos

International – Fashion brands and retailers are buying into the shoppable video format as v-commerce becomes more popular, and looks set to become...

V-Commerce : Video Sharing : Future Media

Daily Signals

All aboard: Topshop bus on tour in Melbourne

Melbourne – British fashion brand Topshop/Topman is promoting the opening of a new Melbourne store with a double-decker bus tour for fans.

Immersive : Federation Square : St Kilda Beach

Big Ideas

European teens favour traditional television and user-generated content

Youth : User Curator Generation : Usage

Big Ideas

Younger consumers and Asian market to drive watch sales in 2010

Paris : Watches : LVMH

Viewpoints

Nadia Finer : Female-centred communication

More to Life than Shoes co-founder Nadia Finer talks about female-centred communication.

The Female Web : The Athena Woman : Nadia Finer

Viewpoints

We must act collectively in times of conflict

The war in Ukraine is spotlighting humans’ innate collective behaviour and care in action – an approach that will be vital in a future when war, pa...

Neo-collectivism : Civic Brands : Society

Viewpoints

Future-proofing India’s organic cotton farmers

Sustainability adviser Derek Sabori and Volcom chief marketing officer Ryan Immegart on the brand’s traceable organic cotton initiative Farm to Yar...

Fashion : Sports : Sustainability

Big Ideas

Navigating the ethics of lab-grown materials

Designer Christina Haxholm discusses how synthetic biology can create a more sustainable fashion industry, and brands can help propel future uses.

Fashion : Biotechnology : Materials

Daily Signals

Looking Back: Fashion in 2017

Automated manufacturing, data-driven creativity and the merging of the physical and digital worlds have all made a serious impact on the industry i...

Fashion : Sustainability : Digital

Big Ideas

Cannes Lions 2013 Report: Part 2

This week, LS:N Global continues its look at the key take-outs from Cannes Lions 2013, the world’s largest advertising festival. Here we examine th...

Advertising : Xbox : IBM

Micro Trends

Future Forecast 2025: Beauty

From wellness-inspired Guochao to Gen Alpha beauty, the industry is evolving to meet the demands of every consumer, while simultaneously being educ...

Beauty : Health & Wellness : Luxury

Markets

Hot Luxury: Brazil’s retail potential

Retailers and brands were focused on the retail potential of Brazil at the International Herald Tribune (IHT) luxury conference earlier this month ...

IHT : Suzy Menkes : BRICs

Markets

Chinese Menswear Market

Chinese men are spending more on apparel and favouring designed-in-China over imported brands.

China : Luxury : Menswear

Markets

Luxury: Chengdu

Known as the Land of Abundance for its agricultural wealth, Chengdu is also the political and economic centre of western China. The capital of Sich...

Chengdu : China : Sichuan

Big Ideas

Luxury’s Food Strategies

From high fashion embracing high flavours to pantry staples becoming status symbols, brands are getting creative about turning eating into a luxury...

Luxury : Food & Drink : Retail

Big Ideas

Future Forecast 2023: Retail

From the growth of Web3 retail to expanding phygital opportunities, hyperphysical spaces and exclusive spaces for VICs, we look ahead to retail in ...

Retail : Ecommerce : Design

Viewpoints

Five global experts share what’s next for luxury

After a tumultuous start to the decade, we explore how the luxury sector is evolving across customer engagement, products and conscious mindsets.

Luxury : Sustainability : Travel & Hospitality

Big Ideas

Black Lives Matter: the business response

Global brands and their employees are using their reach and influence to support the Black Lives Matter movement and the future progression of blac...

Black Lives Matter : Society : Campaign

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