Christmas list: What New Luxury Millennials want

28 : 12 : 2013 Technista : Topshop : Elle

After a year of jet-setting around the world, New Luxury Millennials will want some time out over the Christmas break, just enough to recharge the batteries, refocus the mind and start planning next year’s project for Kickstarter. LS:N Global has some suggestions for what to buy the person who has everything.

Burberry SS14 Burberry SS14
BMW X4 BMW X4
Chambre Noire fragrance by Olfactive Studio Chambre Noire fragrance by Olfactive Studio

Away from all that high-octane socialising, spending and deal-brokering, our 20something New Luxury Millennial consumers will be taking a leaf out of the No Noise at Selfridges book, with a well-earned spa break at Grace Belgravia. They may find time for some light networking among the Fem-preneurial crowd.

Technology is always on our New Luxury Millennials’ minds. Top of the list is Phonebloks, a great smartphone idea that is way ahead of the crowd. It will look good among the other Techanista gadgets from Fashion Week.

Brand loyalty is not something our New Luxury Millennials give away lightly. They do, however, like sparkly things, especially if they come in small boxes. A subscription to Swarovski’s Passport to Sparkle service will hit the right note.

A touch of sensory overload never hurt anyone, so why not treat the New Luxury Millennial in your life to an olfactory experience, such as The Scent of Space, courtesy of Scratch + Sniff organiser Odette Toilette?

It’s always cocktail o’clock for the New Luxury Millennials, so a bespoke event courtesy of Alexander & James, the online members club platform by Diageo, would tap into their creative spirit.

Virtual stockings are the only way to go for the New Luxury Millennials who have everything. After checking out their Pinterest page, you can’t go wrong with a touch of style direction from the ElleFashionCupboard, Ebay Curators or #DearTopshop campaigns.

Merry Christmas, New Luxury Millennials, from all of us at LS:N Global.

Discover More Daily Signals
Childline gamifies digital pressure to prompt reflection among teens

Daily Signals

Childline gamifies digital pressure to prompt reflection among teens

British counselling service Childline has launched a new campaign, Race to a Milli, designed to raise awareness of the pressures of online life for...
Technology : Health : Wellness
The Holiday & Travel Show 2026: Why experience-led staycations are defining the future of travel

Daily Signals

The Holiday & Travel Show 2026: Why experience-led staycations are defining the future of travel

Destinations: The Holiday & Travel Show returned to Olympia London as a key barometer for the future of tourism, bringing together 600 travel b...
Travel : Hospitality : Staycations
Stat: Gen Z’s screen time isn’t slowing down

Daily Signals

Stat: Gen Z’s screen time isn’t slowing down

Despite growing cultural narratives about going offline, Gen Z’s screen time in the US is still accelerating.
Technology : Gen Z : Statistic
Fred Again builds emotional aftercare into live shows

Daily Signals

Fred Again builds emotional aftercare into live shows

British musician and producer Fred Again is rethinking post-concert care. In a recent Instagram post, the musician reflected on the abrupt ending o...
Live Music : Hospitality : Social Wellness
Stat: Health concerns are driving food choice in Asia Pacific

Daily Signals

Stat: Health concerns are driving food choice in Asia Pacific

New data from PWC’s annual Voice of the Consumer survey reveals that 38% of APAC consumers will switch brands for health benefits, trailing only be...
Health : Food : Statistic
Absolut and Tabasco tap into fast-growing demand for spicy spirits

Daily Signals

Absolut and Tabasco tap into fast-growing demand for spicy spirits

Absolut Vodka and Tabasco are turning up the heat on brand collaboration, unveiling a vodka infused with the hot sauce brand’s signature pepper fla...
Drinks : Food : Flavour
Mongolia brings ancient dress systems to the Winter Olympics

Daily Signals

Mongolia brings ancient dress systems to the Winter Olympics

Mongolia has unveiled the ceremonial and casual outfits for its team at the Milano-Cortina 2026 Winter Olympic Games, using the global sporting sta...
Sport : Fashion : Luxury
Foresight Friday: Alison Farrington, foresight content manager

Daily Signals

Foresight Friday: Alison Farrington, foresight content manager

Every Friday, we offer an end-of-week wrap-up of the topics, issues and ideas we’re all talking about. This week, foresight content manager Alison ...
China : Lunar New Year : Foresight Friday
Stat: Gen Z switches off the news feed

Daily Signals

Stat: Gen Z switches off the news feed

New research from Adobe Express points to a shift in how information is accessed in the UK. Just 8% of Gen Z adults consume news content, according...
Media : Technology : Statistic
Can mixed-reality theatre re-invent the stage?

Daily Signals

Can mixed-reality theatre re-invent the stage?

An Ark, a mixed-reality theatre experience at The Shed in New York, is exploring how digital technology can transform live performance while preser...
Immersive Theatre : Media : Entertainment
You have 0 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN