User friendly: Website refines Facebook newsfeed

12 : 06 : 2012 Facebook : Jennifer Puno : Daniel Chin Yee

US – Los Angeles-based software developer Daniel Chin Yee and designer Jennifer Puno have created the Octofeed website, which simplifies and restyles the Facebook newsfeed.

Octofeed Octofeed
Octofeed Octofeed
Octofeed Octofeed

Once they have signed into Octofeed with a Facebook login, users are presented with content pulled from the Facebook newsfeed but displayed in a minimalist layout that features a clear typography and larger images. Octofeed reconnects with Facebook every 10 minutes to refresh the information.

The streamlined simplicity of Octofeed’s presentation of information is a great example of how to combat consumer stuffocation. Find out more by reading our Intuitive Futures macrotrend.

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