Soft Triangle by TAF, for Karimoku New Standard Soft Triangle by TAF, for Karimoku New Standard
Colourwood Tables by Scholten Baijings, or Karimoku New Standard Colourwood Tables by Scholten Baijings, or Karimoku New Standard

Setting standards: Milan shows a softer side

16 : 04 : 2012 Karimoku New Standard : Milan Design Week : TAF

Milan – Japanese furniture brand Karimoku New Standard has opted for functional furniture that embraces an emotional aesthetic in its presentation of nine products at Milan Design Week.

One of the items on display is Swedish design duo TAF’s Soft Triangle table, which features a bulging base and pastel peppermint shade to give the solid structure a lightness of form that is instantly inviting.

Meanwhile, Spanish designer Tomás Alonso is presenting a trestle-legged table that has on a cartoon-like feel, with one leg poking through the wooden tabletop in a contrasting bold green hue.

Karimoku creative director Teruhiro Yanagihara has softened the industrial feel of an oak and maple table by painting the top a shade of off-white.

Each of the nine products presented by Karimoku New Standard combines a sense of solidity with softness that indicates a gentler approach to modernist functionality. Find out more in our Emotional Functionality design direction. For more on the products being presented at Milan Design Week, read our Show Preview.

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