The best of 2010: The top three beverage Seeds of the year

20.12.2010 Foodmarketo : Coffee : Snap

Australia, US, France – My favourite Seeds in the beverages sector revealed a revived ancient drink recipe, a convivial coffee shop and a kit to make classic cocktails at home.

Foodmarketo was the result of a collaboration between Apartamento magazine and studio DesignMarketo. During their Coffee & Friends exhibition at London Design Festival, every visitor was welcomed into the convivial atmosphere, offered a cup of coffee and invited to browse through products inspired by the act of drinking coffee with friends.

Philadelphia-based Art in the Age of Mechanical Reproduction used a recipe from the 18th century for its new spirit, Snap. We have seen a lot of nostalgia in the beverages sector and this product is a great example of how the past can be used to create instant heritage for brands.

Appealing to home cocktail connoisseurs, New York design studio c/c created The Bartender’s Education Kit for French liqueur brand Cointreau. All the elements needed to make the most of the liqueur are included in a convenient case, providing tools and knowledge to information-hungry consumers.

Every day from 20 December until the end of the year, the LS:N Global team is choosing its favourite stories from 2010. We will resume normal service on Tuesday 4 January 2011.

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