The Big Intimate: Bringing the live age to life

05.10.2010 London : Trend Briefing : Conviviality Culture

London – More than 300 of the world’s most influential strategists, planners, marketers, journalists, designers and developers gather in King’s Cross today for the LS:N Global Autumn Trend Briefing 2010.

LS:N Global network members, including brands such as Aesop, Alfred Dunhill, Nokia, News International and Louis Vuitton, will hear why ‘live’ is the new way to win friends and influence fans.

The day includes four principal presentations. Conviviality Culture shows how brands can use the magic of the live event to engage today’s and tomorrow’s consumers. Generation D explores how the first generation of digital natives, born between 1995 and 2002, are behaving, and how your brand can engage with them. Rurban Revolution reports on how city dwellers from Berlin to Buenos Aires are making their urban lives feel more rural. And Future Media Landscapes analyses the new challenges and opportunities in tomorrow’s media environment.

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