Need to Know
04 : 09 : 20

By Abi Buller, Rumi Josephs and Sophie Boldog

Community content from Adidas, ASOS tackles TikTok with an interactive challenge and Chinese consumers show loyalty to domestic beauty brands.

In today's news:
Adidas’ Confirmed is storytelling for sneakerheads Adidas’ Confirmed is storytelling for sneakerheads
PrettyLittleThing moves into gin production PrettyLittleThing moves into gin production
ASOS targets TikTokers with AR challenge ASOS targets TikTokers with AR challenge
Stat: Patriotic consumers vie for Chinese beauty brands Stat: Patriotic consumers vie for Chinese beauty brands

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