TV tube
YouTube TV, US

TV tube

US – YouTube TV is a new tv streaming service that enables users to watch content from a selection of major tv networks on the platform.

Article/21137 f1d
YouTube TV, US

US – YouTube TV is a new tv streaming service that enables users to watch content from a selection of major tv networks on the platform.

  • YouTube has partnered with some of the most popular networks in the US, giving viewers access to hit shows such as Empire, The Voice and The Big Bang Theory, as well as live sport
  • The service, which costs £28 ($35, €32), includes a ‘cloud DVR’ mode that enables viewers to save their favourite shows, and can be cancelled at any time

YouTube, once the posterchild for Web 2.0, is now looking to become the central conduit for consumers’ entertainment needs by integrating content from a raft of major networks. YouTube TV will enable subscribers to stream content from providers such as ABC, CBS, FOX, NBC, ESPN, Fox Sports Networks and Comcast SportsNet.

It follows the launch of YouTube Red in 2016, the platform’s first foray into producing original, high-production-value content to rival that of established entertainment providers.

YouTube TV’s cloud DVR mode offers subscribers unlimited storage, enabling them to record shows and store them for up to nine months. The service is platform-agnostic, which means that subscribers can view content on a range of devices, including tvs fitted with a Chromecast device.

YouTube TV has launched in New York, Los Angeles, the San Francisco Bay Area, Chicago and Philadelphia, and the service will be rolled out across other US states in the future.

The Big Picture

Media networks are partnering with social media platforms such as YouTube and Snapchat to reach Generation D consumers who prefer to view content on non-traditional platforms and are not interested in signing up to lengthy subscription packages.

Discover More News
Cash App taps Timothée Chalamet for youth-friendly money talk

News

Cash App taps Timothée Chalamet for youth-friendly money talk

Cash App has launched an integrated brand campaign featuring Academy Award-nominated actor Timothée Chalamet which aims to foster intergenerational...
Finance : Gen Z : Youth
Foresight Friday: Rose Coffey, senior foresight analyst

News

Foresight Friday: Rose Coffey, senior foresight analyst

Every Friday, The Future Laboratory team offers an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, ...
Beauty : The Synthocene Era : Virtual Beauty
Stat: Southeast Asia is TikTok’s largest advertising audience

News

Stat: Southeast Asia is TikTok’s largest advertising audience

Southeast Asia now accounts for nearly a quarter of TikTok’s global advertising audience, according to the Digital 2025: July Statshot report.
Statistic : Stat : Southeast Asia
Spktrl’s AI diamond ring aims to cut screen time

News

Spktrl’s AI diamond ring aims to cut screen time

Parisian start-up Spktrl is reimagining wearable technology with the launch of its AI-powered Light Ring, a piece of high jewellery designed to cur...
Wellness : Augmented Human : The Synthocene Era
Represent launches in-person fitness competition 247 Mission Rivington

News

Represent launches in-person fitness competition 247 Mission Rivington

British fashion brand Represent has held its first-ever fitness event, 247 Mission Rivington, with 100 athletes competing in a 12‑hour endurance ch...
Sport : Fashion : Fitness
Stat: Technological innovation is driving the future of beauty

News

Stat: Technological innovation is driving the future of beauty

Wealth divides, digital tools and regional identity are reshaping the international beauty market, according to The State of Fashion: Beauty Volume...
Statistic : Stat : Beauty
AI-generated images of animals in plastic help WWF-Korea raise awareness about pollution

News

AI-generated images of animals in plastic help WWF-Korea raise awareness about pollution

WWF-Korea has launched Animal Trash Fashion, a powerful out-of-home campaign using AI to starkly illustrate the devastating impact of plastic pollu...
Sustainability : Design : Advertising
Rixo launches pre-loved resale platform

News

Rixo launches pre-loved resale platform

British fashion brand Rixo is expanding its circular ambitions with the launch of Rixo Pre-Loved, a resale platform where customers buy and sell it...
Retail : Fashion : Sutainability
Stat: Global business travel spending hits historic high

News

Stat: Global business travel spending hits historic high

Business travel is set to reach a record £1.18 trillion ($1.57 trillion, €1.36 trillion) by the end of 2025, according to ...
Stat : Statistic : Global Travel Market
Axe gamifies fragrance sampling with arcade-inspired bus stop activation

News

Axe gamifies fragrance sampling with arcade-inspired bus stop activation

Axe is making fragrance sampling fun again with a new campaign for its Cherry Fizz body spray.
Advertising : Fragrance : Retail
You have 0 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN