DNA dishes

By measuring biomarkers in users’ DNA and blood, as well as compiling their body metrics and health goals, the food start-up’s Nutrition Intelligence Engine uses algorithms to create a bespoke nutrition plan according to an individual’s genetic make-up.

Users receive a home testing kit, which they are guided through with a specially developed app. Once a personalised diet type has been generated, the results are shared via a user-friendly dashboard written in simple, everyday language.

‘We’re at the beginning of a new era in nutrition – personalised nutrition, based on science, enabled by big data and computational mathematics that will change the way we eat for ever,’ Leroy Hood, co-founder of the Institute for Systems Biology and Habit science adviser, told Ingredients Network.