Greensand Ridge Distillery, UK Greensand Ridge Distillery, UK
Greensand Ridge Distillery, UK Greensand Ridge Distillery, UK
Greensand Ridge Distillery, UK Greensand Ridge Distillery, UK
Greensand Ridge Distillery, UK Greensand Ridge Distillery, UK

Sustainable distilling

25 : 10 : 2016 Whole-system Thinking : Trash-to-Table : Food Waste

UK – Greensand Ridge Distillery is a new distillery in the Weald of Kent that focuses on sustainability in every aspect of production.

  • Greensand Ridge’s sustainable efforts include running on renewable energy and using food waste for its products
  • First products to be launched are a London Dry Gin and a limited-edition raspberry eau de vie, using blemished raspberries

When opening a new micro-distillery, founder Will Edge wanted to create a business that was ethical from the ground up. ‘For me, sustainability isn’t a hook on which to sell product. It is an absolute requirement for how a business should be run ethically,’ Edge tells LS:N Global.

Greensand Ridge Distillery is run on 100% renewable energy and aims to eliminate waste by recycling and re-using packaging, plastic and pallets used in the process. All used botanicals are composted while any liquid waste is processed by an in-house biodigester.

Food waste is integral to Greensand Ridge’s product line. The limited-edition Raspberry Ghost is an eau de vie that uses imperfect raspberries that couldn’t be sold to a supermarket. The distillery is also beginning the process on another product for its core line, an apple brandy. ‘Apples are ideal for us because there is always fruit that goes unused,’ says Edge. But it is a model that allows for new products based on the season. He adds: ‘Perhaps next year there will be a glut of plums and a limited-edition barrel of plum brandy will emerge.’

The Big Picture

Trash-to-Table products are just one way to integrate sustainability into a production line. Key to Whole-system Thinking is to look at every facet of production and figure out how to make it better.

Discover More Daily Signals
The Trend: Phygital Fittings

Daily Signals

The Trend: Phygital Fittings

Virtual try-ons are evolving from transactional tools into immersive, emotionally aware stages for exploration, self-expression and co-creation.
Retail : Fashion : Technology
The Campaign: John Lewis celebrates 100 iconic products for its centenary

Daily Signals

The Campaign: John Lewis celebrates 100 iconic products for its centenary

UK department store John Lewis marked 100 years of its Never Knowingly Undersold promise with a new multimedia campaign created by advertising comp...
Retail : Advertising : Branding
The Viewpoint: Tactile Touchpoints

Daily Signals

The Viewpoint: Tactile Touchpoints

In a retail climate marked by economic anxiety and digital overload, the act of in-store customisation is emerging as a cultural salve, with shoppe...
Retail : Customisation : Craftsmanship
The Space: ASOS Live redefines fashion shopping through creator-led video content

Daily Signals

The Space: ASOS Live redefines fashion shopping through creator-led video content

Online retailer ASOS has launched ASOS Live, a new video shopping experience designed to merge inspiration, content and commerce within its app.
Retail : Fashion : Technology
The Big Idea: Six Storified Retail Environments

Daily Signals

The Big Idea: Six Storified Retail Environments

Storified retail crosses entertainment with hospitality to provide experiences that immerse visitors in emotive, local and cultural moments which d...
Retail : Hospitality : Storytelling
The Trend: Women’s Sports Economy

Daily Signals

The Trend: Women’s Sports Economy

Summer 2025 will be remembered as a landmark season, shaping the future for women’s sport. While star athletes such as British football player Chlo...
Sports : Health : Wellness
The Big Idea: Muscle Longevity

Daily Signals

The Big Idea: Muscle Longevity

Muscle health is emerging as the next frontier of longevity lifestyles, with consumers increasingly focused on building and preserving strength wel...
Health : Wellness : Sport
The Campaign: Oura flips the script on ageing in new Give Us the Finger campaign

Daily Signals

The Campaign: Oura flips the script on ageing in new Give Us the Finger campaign

In June 2025, wearable health tracker Oura launched a campaign challenging cultural norms around ageing 
Health : Wellness : Sport
The Viewpoint: Democratising wellness

Daily Signals

The Viewpoint: Democratising wellness

In 2025, Neko Health opened UK clinics in Manchester and London (Covent Garden and Shoreditch), with the latter becoming the brand’s new flagship l...
Health : Wellness : Sport
The Space: Nike and Palace build a playground for London’s creative youth

Daily Signals

The Space: Nike and Palace build a playground for London’s creative youth

In November 2025, Nike and Palace joined forces to launch Manor Place, a free cultural and sporting hub in South London that brings skateboarding, ...
Health : Wellness : Sport
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN