Commuter Jacket by Levi's and Google ATAP
Commuter Jacket by Levi's and Google ATAP Commuter Jacket by Levi's and Google ATAP

Preview: Gateway Garments

02 : 08 : 2016 Textiles : Smart Fabrics : Smart Garments

US – Electronics brands are creating smart fabrics that turn garments into digital interfaces.

  • The smart garment market is forecast to grow from 1m units in 2016 to 5.3m units in 2017, according to Gartner
  • Technology companies are weaving touch and gesture interactivity into textiles

‘From the design perspective, we can really start to expand functionality in a way that can really change what a garment does,’ Amanda Parkes, chief of technology and research at Manufacture NY told the Business of Fashion.

Levi’s forthcoming Commuter jacket, created in collaboration with Google’s Advanced Technology and Projects (ATAP) group, will be the first commercial garment to feature this type of technology. A series of gestures will enable cyclists to access turn-by-turn directions and information on nearby places, while incoming calls can be answered by touching the sleeve of the jacket.

A collaboration between packaging and label company Avery Dennison and Internet of Things platform EVRYTHNG aims to connect 10bn garments to the internet in the next three years. Garments that feature radio-frequency identification and near-field communication technology could be used by sportswear brands to notify customers about when a product needs to be replaced, and brands with sustainability credentials to reveal the manufacturing process behind their products.

The Big Picture

For more on brands that are weaving fluid and functional digital experiences into garments, see our Gateway Garments microtrend.

Discover More Daily Signals
L’Oréal shines a light on next-generation beauty tech at CES

Daily Signals

L’Oréal shines a light on next-generation beauty tech at CES

At The Consumer Electronic Show (CES) 2026 in Las Vegas, multinational beauty brand L’Oréal unveiled two light-powered beauty innovations
Beauty : Technology : CES
Foresight Friday: Alice Crossley, senior foresight analyst

Daily Signals

Foresight Friday: Alice Crossley, senior foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior foresight analyst ...
Health & Wellness : Food & Drink : Foresight Friday
Stat: Auction house sales rebound due to collector items and private sales

Daily Signals

Stat: Auction house sales rebound due to collector items and private sales

After two years of decline, the global auction market showed renewed momentum in 2025, with Christie’s and Sotheby’s projecting higher revenue...
Luxury : Auctions : Statistic
Stat: How strength and longevity are reshaping 2026 fitness priorities

Daily Signals

Stat: How strength and longevity are reshaping 2026 fitness priorities

Strength training continues to dominate global wellness priorities, according to Life Time’s 2026 Wellness Survey. Some 42.3% of respondents to the...
Health : Fitness : Statistic
CES spotlights a new wave of intentional smartphones

Daily Signals

CES spotlights a new wave of intentional smartphones

At the Consumer Electronics Show in Las Vegas, smartphone innovation is shifting away from feature overload towards focus, control and intent. Two ...
Technology : Consumer Electronics Show : Global Events
Why Pharmaicy is selling synthetic drugs for AI

Daily Signals

Why Pharmaicy is selling synthetic drugs for AI

Start-up Pharmaicy is pushing the boundaries of machine intelligence with what it claims is the world’s first ‘marketplace for synthetic drugs for ...
Technology : Creativity : Psychedelics
Community Clothing makes a performance case for plastic-free sportswear

Daily Signals

Community Clothing makes a performance case for plastic-free sportswear

British social enterprise and clothing brand Community Clothing has introduced Organic Athletic, a 100% plastic-free sportswear range made using pl...
Sports : Fashion : Sustainability
Why climate change could erase Europe’s Alps glaciers by 2100

Daily Signals

Why climate change could erase Europe’s Alps glaciers by 2100

Europe’s Alps are on course to lose nearly all (97%) of their glaciers by the end of the century, highlighting how climate change is redefining som...
Environment : Sustainability : Travel
Stat: Young women drive surge in US emigration intent

Daily Signals

Stat: Young women drive surge in US emigration intent

New polling by American multinational analytics and advisory company Gallup finds that as many as one in five American citizens would like to leave...
Society : Emigration : Urban Migration
 Sleevenote taps into demand for distraction-free tech

Daily Signals

Sleevenote taps into demand for distraction-free tech

Musician Tom Vek has launched Sleevenote, a compact touchscreen music player designed to restore a sense of ownership and intention to digital musi...
Media : Technology : Entertainment
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN