Internet of me

21 : 07 : 2015 SAM : Map : Internet Of Things Toolkit

London – Technology company SAM and creative consultancy Map are showing that the Internet of Things (IoT) isn’t so complicated after all.

  • The IoT toolkit uses modular sensors and actors to create systems limited only by the user’s imagination
  • Developed to empower a new generation of programmers, designers and entrepreneurs 
Internet of Things Toolkit by SAM and Map, London Internet of Things Toolkit by SAM and Map, London
Internet of Things Toolkit by SAM and Map, London Internet of Things Toolkit by SAM and Map, London
Internet of Things Toolkit by SAM and Map, London Internet of Things Toolkit by SAM and Map, London
Internet of Things Toolkit by SAM and Map, London Internet of Things Toolkit by SAM and Map, London

According to analysts at Cisco and DHL, more than 50bn devices will be connected to the internet by 2020, ‘yet no one has created an open and truly accessible way for anyone to have a voice in this debate’, says SAM founder Joachim Horn.

In the spirit of Altruvation, Horn and his team have developed the IoT toolkit, a collection of modular building blocks such as lights, sensors, motors, buttons and buzzers that can be programmed using a simple drag-and-drop interface. The kit is designed to enable people without coding experience to create new products and systems.

The app connects to the internet, email and social media, so online activity can be linked to the inventions. SAM’s customers are crafting innovations such as the Doorbell v3, which tweets a homeowner when a caller comes knocking.

‘There was no easy way to create a product, app, or piece of art using electronics and coding,’ Horn tells LS:N Global. ‘I thought this was crazy as it meant cutting off the majority of designers who haven’t had the luxury of a technical education.’

The Big Picture: The number of IoT products on the market is growing, but are consumers ready for the revolution? Find out more with our market report on The Connected Home.

Discover More Daily Signals
Merrell marks 45 years of outdoor footwear with It Starts Outdoors campaign

Daily Signals

Merrell marks 45 years of outdoor footwear with It Starts Outdoors campaign

Merrell is celebrating its 45th anniversary with the launch of its first global brand platform, It Starts Outside, and a new creative direction aim...
Sports : Wellness : Advertising & Branding
Men’s Health magazine republishes deleted CDC pages as public health information disappears

Daily Signals

Men’s Health magazine republishes deleted CDC pages as public health information disappears

Men’s Health magazine is republishing online pages and datasets previously accessible on the Centers for Disease Control and Prevention website.
Health And Wellness : Public Health : Media
Stat: How convivial dining is on the decline

Daily Signals

Stat: How convivial dining is on the decline

Nearly one in five people now eat dinner on the sofa, according to a new global study by Ingka Group (Ikea’s parent company) – a sign that the...
Food : Drink : Statistic
How Norway’s Consumer Council is fighting back against enshittification

Daily Signals

How Norway’s Consumer Council is fighting back against enshittification

The Norwegian Consumer Council has launched a satirical film campaign to accompany its new report on the deterioration of digital products and serv...
Technology : Value : Sustainability
Is fashiontainment the future of retail loyalty?

Daily Signals

Is fashiontainment the future of retail loyalty?

Fashion retailer Gap Inc has launched Encore, a loyalty programme designed to connect fashion, entertainment and cultural experiences across its po...
Fashion : Retail : Gap
Stat: Gen Z faces a widening gender divide

Daily Signals

Stat: Gen Z faces a widening gender divide

A survey of 23,000 people in 29 countries suggests that Gen Z men hold more traditional views on gender roles than older generations, revealing a c...
Society : Gen Z : Statistc
ITB Berlin 2026: Regenerative hospitality takes centre stage

Daily Signals

ITB Berlin 2026: Regenerative hospitality takes centre stage

On the final day of ITB Berlin 2026, speakers highlighted regenerative hospitality as the next frontier for luxury travel, calling for a shift from...
Travel : Hospitality : Sustainability
Foresight Friday, Rose Coffey, senior foresight analyst

Daily Signals

Foresight Friday, Rose Coffey, senior foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior foresight analyst ...
Fashion : Media : Interactive Runway
Stat: Luxury consumers set to boost wellness spending

Daily Signals

Stat: Luxury consumers set to boost wellness spending

According to The New Wellness Ecosystem report by Karla Otto and Phronesis Partners, 60% of luxury consumers in ...
Wellness : Luxury : Statistic
ITB Berlin 2026: Balancing ambient technology with off-grid experiences

Daily Signals

ITB Berlin 2026: Balancing ambient technology with off-grid experiences

Insights and event coverage from day two of ITB Berlin 2026. 
Travel : Itb Berlin : Hospitality
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN