Kiev – Ukrainian fashion label Podolyan plays Jekyll and Hyde with its first store.
Matching the monochromatic motif of Podolyan’s collections, the store is split into two distinct areas. The ground floor is a brooding space with high ceilings furnished in matte black that contrasts with the natural light afforded by the pre-revolution building’s wide-arched facade. Upstairs, the experience is transformed by a small and brightly lit white space that feels like a modern laboratory, referenced by the presence of repurposed industrial machinery.
The store, created by architects and interior designers FILD, focuses on the use of light to dramatically frame the collections. ‘The advantage of a big show window and detailed lighting arrangement gave us an opportunity to design the interior using dark shades, to combine various textures,’ FILD explains.
The Big Picture: Interior designers are using tonal colour to complement and highlight individual collections and guide visitors through the retail environment. Find out more with our Thoughtful Flow design direction.