A tale of regrowth

A tale of regrowth

Argentina – Publisher Pequeño Editor has created a children’s book that can be planted after being read.

Article/17635 #1
Tree Book Tree by Pequeño Editor, Aregentina

Argentina – Publisher Pequeño Editor has created a children’s book that can be planted after being read.

  • Based on a real story, it inspires readers to consider the destruction of natural habitats
  • ‘A book that returns to nature what it took from it’ – Pequeño Editor

Written and illustrated by Gusti and Anne Decis, My Dad Was in the Jungle is a story about a father’s adventures in the Ecuadorian wilderness. Children can practise its message of preservation by planting the book and watch as a lilac-flowered jacaranda tree grows from its pages. 

Made from environmentally friendly acid-free paper, and silk screened and printed with ecological ink, the book contains seeds that are carefully sown into the pages from which the tree will grow.

The Big Picture: Parents wary of their children growing up in an age of unabated consumerism are using interactive and thought-provoking experiences to teach them about their ecological impact. Read our Whole-system Thinking macrotrend for more.

Discover More News
Monzo’s surreal new ad champions positive financial thinking

News

Monzo’s surreal new ad champions positive financial thinking

British online bank Monzo is challenging the negative emotions typically associated with money management in its latest campaign, Money Never Felt ...
Finance : Advertising : Design
Max Space and SpaceX unveil inflatable habitats for space exploration

News

Max Space and SpaceX unveil inflatable habitats for space exploration

Aaron Kemmer and Maxim de Jong of Max Space have revealed their plan to launch inflatable habitats into space by 2026, in partnership with SpaceX.
Space : Travel : Hospitality
Equinox launches new luxurious longevity scheme

News

Equinox launches new luxurious longevity scheme

Equinox Fitness has introduced Optimize by Equinox, a personalised longevity programme.
Health : Wellness : Sport
Stat: Consumers are searching for ‘quiet life travel’ destinations

News

Stat: Consumers are searching for ‘quiet life travel’ destinations

The Pinterest Summer 2024 Travel Report has revealed that consumers are looking to swap the hustle and bustle of daily life for serene landscapes a...
Travel : Hospitality : Society
Speedo reclaims its spot in swimwear with new campaign

News

Speedo reclaims its spot in swimwear with new campaign

Speedo has unveiled Go Full Speedo, a global campaign to mark the brand’s relaunch during an Olympic year.
Sport : Heritage : Fashion
Anti-anxiety vest wins Rimowa Design Prize

News

Anti-anxiety vest wins Rimowa Design Prize

Janne Kreimer, an Integrated Design student at The Anhalt University, was awarded the 2024 Rimowa Design Prize for her project, Ro.
Technology : Health : Wellnesss
The Louvre museum celebrates the Olympics by hosting fitness classes

News

The Louvre museum celebrates the Olympics by hosting fitness classes

Run in the Louvre is not your average running club. As Paris prepares to host the Olympics, the museum is hosting fitness experiences.
Sport : Wellness : Spaces
Stat: Significant cocoa price drop offers relief to chocolate manufacturers

News

Stat: Significant cocoa price drop offers relief to chocolate manufacturers

Cocoa prices have plummeted by 30% in just a few weeks, marking a significant reversal from their recent record high levels.
Food : Sustainability : Indulgence
Volkswagen campaign celebrates the emotional bond between car and driver

News

Volkswagen campaign celebrates the emotional bond between car and driver

Volkswagen and advertising agency Adam&EveDDB have launched YourWagen, a global brand platform spotlighting the emotional connection between Volksw...
Mobility : Nostalgia : Youth
Graza innovates olive oil packaging with beer can refills

News

Graza innovates olive oil packaging with beer can refills

Graza, the olive oil brand, has introduced a sustainable twist with its new line of refillable beer cans.
Food & Drink : Sustainability : Packaging
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN

What do we use cookies for?

We use cookies to enable the use of our platform’s paid features and to analyse our traffic. No personal data, including your IP address, is stored and we do not sell data to third parties.

Learn more