Photo shop: Designers create traditional image

The collection will be shown alongside photographs of the clothes taken with old-stock Polaroid film on a 4×5 view camera. The images have been burned and distorted to create an aged, distressed aesthetic in keeping with the collection, which has been created using vintage military fabrics and workers’ clothes.

While digital photography is increasingly standard in the commercial sector, many designers and photographers are responding by returning to traditional photographic techniques. A recent project by Louis Vuitton combined the 19th-century wet plate collodion process with modern distribution.

The Impossible Project is re-introducing Polaroid film to a consumer group who still craves analogue photography. For more information, see our Inform feature.