Norwegian mood: Digital techniques give banknotes a natural feel

14 : 10 : 2014 Norway : Currency : Graphic Design

Oslo – Norwegian design firm Snøhetta has created a bold visual concept for the country’s new banknotes using digital techniques to evoke the austere beauty of Norway’s natural environment.

Beauty of Boundaries by Snøhetta Beauty of Boundaries by Snøhetta
Beauty of Boundaries by Snøhetta Beauty of Boundaries by Snøhetta
Beauty of Boundaries by Snøhetta Beauty of Boundaries by Snøhetta
Beauty of Boundaries by Snøhetta Beauty of Boundaries by Snøhetta
Beauty of Boundaries by Snøhetta Beauty of Boundaries by Snøhetta

The back of the new notes features pixelated abstractions that represent coastal horizons. They are inspired by the Beaufort scale, a measure of wind force. Low-denomination notes feature short rectangular shapes, whereas more valuable notes have increasingly long shapes, suggesting a spectrum from a light breeze to gale-force winds.

Boundaries are a rich metaphor with roots in Norway’s coastal identity, according to the firm. ‘The design invites you into the beauty of boundaries – the transition between digital and analogue, soft and hard – a dynamic that creates tension and life, just as with the boundaries of our coast,’ Snøhetta explains on its website.

For more on how contrasts and opposites are inspiring consumers, read LS:N Global’s The Polarity Paradox macrotrend.

Discover More Daily Signals
Visual: Hilton Launches Undergraduate by Hilton, Accelerating Lifestyle Portfolio Growth

Daily Signals

Visual: Hilton Launches Undergraduate by Hilton, Accelerating Lifestyle Portfolio Growth

Travel : Placemaking
Foresight Friday: Alice Crossley, principal strategic foresight analyst

Daily Signals

Foresight Friday: Alice Crossley, principal strategic foresight analyst

Foresight Friday
Undergraduate by Hilton bets on college-town hospitality

Daily Signals

Undergraduate by Hilton bets on college-town hospitality

Hilton is expanding its lifestyle portfolio with Undergraduate by Hilton, a new upper-midscale hotel brand for college and university locations. Bu...
Travel : Hospitality : College
Foresight Friday: Alice Crossley, principal strategic foresight analyst

Daily Signals

Foresight Friday: Alice Crossley, principal strategic foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, principal strategic fores...
Foresight Friday : Beauty : Makeup
Stat: Gaming industry reaches 212m people, with nearly two-thirds of Americans playing weekly

Daily Signals

Stat: Gaming industry reaches 212m people, with nearly two-thirds of Americans playing weekly

A new report from the Entertainment Software Association (ESA) shows that video gaming’s mainstream popularity is continuing to grow. Two-thirds (6...
Gaming : Streaming : Leisure
Rimowa turns luggage into a living archive

Daily Signals

Rimowa turns luggage into a living archive

Luxury luggage brand Rimowa has launched For a Lifetime of Lives, a new campaign developed with creative agency GUT that positions its aluminium su...
Travel : Fashion : Advertising
Ras Al Khaimah launches UAE’s first commercial astronaut training tourism experience

Daily Signals

Ras Al Khaimah launches UAE’s first commercial astronaut training tourism experience

Ras Al Khaimah is set to introduce the UAE’s first commercial astronaut training experience through a partnership between Action Flight Aviation an...
Travel : Space : Tourism
Stat: UK confidence gap emerges on personal finance and investment

Daily Signals

Stat: UK confidence gap emerges on personal finance and investment

Fewer than half of people in the UK describe themselves as confident investors, revealing a persistent confidence gap around personal finance and l...
Finance : Investment : Statistic
Café Bustelo turns coffee cans into game day tattoo kits

Daily Signals

Café Bustelo turns coffee cans into game day tattoo kits

Latin-inspired coffee brand Café Bustelo has launched Game Face, a limited-edition campaign celebrating sport, national pride and self-expression.
Fandom : Sport : Design
Miista and Lost Property highlight the rise of Modern Salons

Daily Signals

Miista and Lost Property highlight the rise of Modern Salons

In London, footwear brand Miista has partnered with lecture series Lost Property to host an evening of presentations exploring the theme of The Sil...
Fashion : Live Events : Society
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN