CES 2017: Rest and rebuild
Athlete Recovery Sleepwear by Under Armour, Las Vegas

CES 2017: Rest and rebuild

Las Vegas – Under Armour is investing in recovery with the launch of its sleepwear line.

Article/20663 #1
Athlete Recovery Sleepwear by Under Armour, Las Vegas

Las Vegas – Under Armour is investing in recovery with the launch of its sleepwear line.

  • Inspired by New England Patriots quarterback Tom Brady’s dedication to sleep as part of his training routine, the Athlete Recovery Sleepwear works to help the body recover while asleep
  • The fabric is embedded with a bioceramic material known to improve sleep quality

Brady has a strict sleep schedule during the football season, which involves getting eight hours of sleep. Under Armour and Brady created a set of pyjamas that would enhance sleep, ensuring his body is getting maximum recovery. The technology from those pyjamas has now been used in the consumer-ready RecoverySleepwear set.

The fabric is lined with bioceramic material that absorbs infrared wavelengths emitted from the body and reflects back Far Infared wavelengths, which are capable of penetrating deep into the muscle tissue and have been shown to improve sleep.

Under Armour is also updating its UA Record app to reflect an increasing connection between sleep and wellness. The app will now enable people to track their sleep, giving a 14-day sleep score to let users know how they are sleeping and offering recommendations.

The Big Picture

Recovery is becoming a more essential part of everyday athletes’ regimens. For more, see the Snapbac Activate, and for further coverage from CES, look at our Briefing, Behaviours and Shows sections.

Discover More News
Future Days 2025: Urban life in 2050 and queer design futures

News

Future Days 2025: Urban life in 2050 and queer design futures

The second day of Future Days 2025 kicked off at the beautiful Estufa Fria botanical garden in Lisbon.
Future Days 2025 : Sustainability : Urban Design
Foresight Friday: Alice Crossley, senior foresight analyst

News

Foresight Friday: Alice Crossley, senior foresight analyst

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, senior foresight ana...
Foresight Friday : London Marathon : Sports
Stat: Circular fashion is gaining momentum in US luxury e-commerce

News

Stat: Circular fashion is gaining momentum in US luxury e-commerce

Americans who purchase luxury apparel online are increasingly turning to circular fashion, according to new data from the Mastercard Economics Inst...
Sustainability : Fashion : Luxury
Arabian Travel Market 2025: Connected transport and cruise tourism

News

Arabian Travel Market 2025: Connected transport and cruise tourism

Day three of Arabian Travel Market (ATM) 2025 cast a spotlight on the evolving role of connected transport and the booming cruise sector in shaping...
Travel : Middle East Travel : Global Events
Stat: Kenya and Egypt lead Africa’s accelerating AI investment race

News

Stat: Kenya and Egypt lead Africa’s accelerating AI investment race

New research from cybersecurity company Fortinet reveals that 85% of African businesses across five key markets plan to invest in AI within the nex...
Statistic : Stat : Egypt
Future Days 2025: How TimeOut turned a magazine into a destination food market

News

Future Days 2025: How TimeOut turned a magazine into a destination food market

Just days after a climate-induced power outage plunged Portugal into darkness, Lisbon emerged as a beacon of resilience and innovation with the ope...
Global Events : Sustainability : Placemaking
Arabian Travel Market 2025: The power of human and spiritual connection

News

Arabian Travel Market 2025: The power of human and spiritual connection

Day two of the Arabian Travel Market (ATM) 2025 continued to spotlight the future of global tourism with a strong focus on human, cultural and spir...
Travel : Travel & Hospitality : Global Events
ChatGPT expands into e-commerce

News

ChatGPT expands into e-commerce

OpenAI has announced the launch of new shopping features within ChatGPT.
Technology : Retail : AI
Stat: American Gen Z are more optimistic about finances than their elders

News

Stat: American Gen Z are more optimistic about finances than their elders

Young people are surprisingly optimistic about their personal finances, reveals new data from the NBC News Stay Tuned Poll, powered by SurveyMonkey.
Politics : Finance : Economy
Arabian Travel Market 2025: AI and accessible tourism

News

Arabian Travel Market 2025: AI and accessible tourism

LS:N Global reviews the most innovative discussions, impactful presentations and new product showcases seen at The Arabian Travel Market 2025 ...
Travel : Travel & Hospitality : Global Events
You have 1 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN