Big Ideas

The ideas and innovations that hint at the future of the consumer landscape

Remaking an icon

Big Ideas

Remaking an icon

Boston – Converse’s iconic trainer, the Chuck Taylor All Star, has undergone its first redesign in almost a century.
Converse : Nike : Chuck II
Listen in

Big Ideas

Listen in

UK – Online retailer ASOS has launched a new weekly podcast called My Big Idea, which features a series of inspirational female speakers. The 13-e...
ASOS : Podcast : The Athena Woman
Private jet set

Big Ideas

Private jet set

US – American airline Delta Air Lines is offering consumers on its SkyMiles frequent-flyer scheme the opportunity to upgrade their reservations and...
Delta : Private Jet Market : Rewards Program
On an Even keel

Big Ideas

On an Even keel

US – Even, a new financial start-up, aims to help freelancers regulate their incomes.Offers interest-free loans to freelancers for £1.92 ($3...
Even : The Society Of Grownups : Apps
Search and go

Big Ideas

Search and go

Global – Google’s latest update to its Search app enables users to monitor footfall in local businesses, helping them avoid long queues and grab ...
Google : Search App : Local Economy
Scaling down

Big Ideas

Scaling down

Boston, Massachusetts – A US start-up, launched in coordination with the Harvard Innovation Lab and Millennial Housing Lab, is aiming to encourag...
Getaway : Harvard Innovation Lab : The New Sublimity
Tailor-made

Big Ideas

Tailor-made

US – In the Personal Information Economy, brands are increasingly harnessing consumer data to tailor their offers. Now, retailer Target and ice c...
Flavorize Me : Target : Personal Information Economy
Spending stars

Big Ideas

Spending stars

Seattle – Starbucks is expanding its loyalty programme, enabling customers to earn points through third-party retailers. The My Starbucks Reward...
My Starbucks Rewards : The New Value Economy : Digital Ecosystem
Visas made easy

Big Ideas

Visas made easy

China – Alipay, the online payment provider owned by e-commerce platform Alibaba, has launched a Credit Visa service, which aims to ease the...
Sesame Credit : Alipay : Chinese Luxury Consumer
Post-workout beer

Big Ideas

Post-workout beer

Vancouver – Sportswear brand Lululemon has collaborated with local Canadian brewery Stanley Park Brewing to produce its own post-workout beer, Cu...
Curiosity Beer : LuluLemon : Stanley Park Brewing
Office on the go

Big Ideas

Office on the go

San Francisco – Online home-rental marketplace Airbnb has launched a new business feature for company travel.
Airbnb Business : Short Stay : Home Rental
Personalisation power

Big Ideas

Personalisation power

London – Start-up Lost My Name is using the power of data to create a new generation of personalised books.
Lost My Name : Interactive : Storytelling
The future of gaming

Big Ideas

The future of gaming

Norway – The Future Universe is a new entertainment platform that could change the way we watch TV forever.
The Future Universe : Television : Entertainment
Make-up for everyone

Big Ideas

Make-up for everyone

New York – Transgender model Andreja Pejic is fronting the latest campaign for beauty brand Make Up For Ever.
Neutral Culture : Transgender : Make Up For Ever
Mortal combat

Big Ideas

Mortal combat

Netherlands – The Flock is a mortal computer game that will eventually cease to exist.
The Flock : Vogelsap : Gaming
India's Decade

Big Ideas

India's Decade

Global – Luxury brands should start preparing for India’s Decade, as the country’s ultra-high-net-worth individuals (UHNWI) begin to show their inf...
Global : India’s Decade : Ultra High Net Worth Individuals
RCA and CSM 2015: Ones to watch

Big Ideas

RCA and CSM 2015: Ones to watch

LS:N Global profiles the designers to watch from the 2015 Royal College of Art (RCA) and Central Saint Martins (CSM) graduate shows. 
Royal College Of Art : Material Futures : Central Saint Martins
Airport opportunity

Big Ideas

Airport opportunity

Global – The lure of duty-free is making the world’s airports a global retail force to be reckoned with.
Conlumino : Duty Free : Shopping
Do good

Big Ideas

Do good

San Francisco – Rediscover the power of gratitude with PersonalHeroes, a company creating a currency of kindness.
Random Acts Of Kindness : Reputation Management : Global Picture
Listen to this

Big Ideas

Listen to this

London – HearAngel is the FitBit for your ears that helps people manage their Daily Sound Allowance.
HearAngel : LimitEar : Hearing
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