Big Ideas

The ideas and innovations that hint at the future of the consumer landscape

Italy offers historic sites to brands for renovation

Big Ideas

Italy offers historic sites to brands for renovation

Italy – The Cammini e Percorsi (Paths and Tracks) programme will donate disused castles and villas to brands that promise to renovate them.
Travel : Retail : Hospitality
Use of chemicals is a key concern for nailcare consumers

Big Ideas

Use of chemicals is a key concern for nailcare consumers

UK – Natural ingredients and UV protection are on the rise, according to Mintel.
Beauty : Wellness : Retail
OpenAI teaches robots tasks in virtual reality

Big Ideas

OpenAI teaches robots tasks in virtual reality

San Francisco – Researchers are pioneering one-shot imitation learning at the Elon Musk-backed foundation.
Technology : Digital : Design
Photo-verification start-up provides peace of mind

Big Ideas

Photo-verification start-up provides peace of mind

US – Some 93% of Americans suspect images they view online have been edited, according to a survey commissioned by Truepic.
Digital : Technology : Media
Digital video consumption is on the rise

Big Ideas

Digital video consumption is on the rise

Global – Several new studies show how digital video and live streaming are gaining in popularity with consumers.
Digital : Technology : Media
Disney unites its media brands in one big network

Big Ideas

Disney unites its media brands in one big network

Global – The entertainment brand aims to help advertisers engage with its audiences.
Media : Branding : Entertainment
Trump fuels change in Hispanic spending

Big Ideas

Trump fuels change in Hispanic spending

US ­– The presidential stance on immigration has led to a reluctance to spend among Hispanic consumers.
Finance : Retail : Food
New project combines essence of wine and tea

Big Ideas

New project combines essence of wine and tea

Georgia – The project, Wine Tea, was recently named the winner of the state programme Startup Georgia.
Drink : Wellness : Food
What if ADHD was recategorised as a skill set?

Big Ideas

What if ADHD was recategorised as a skill set?

Global – Yahoo has announced the creation of its Neurodiversity Employee Resource Group (ERG).
Culture : Branding : Media
Hero connects online shoppers to experts on the shop floor

Big Ideas

Hero connects online shoppers to experts on the shop floor

London – Showroom staff at Made are using the system to assist online shoppers in real time.
Retail : Digital : Technology
Amazon constructs a permanent homeless shelter

Big Ideas

Amazon constructs a permanent homeless shelter

Seattle – The e-commerce giant is demonstrating its commitment to philanthropic endeavours.
Culture : Architecture : Digital
Subscription emails are thriving

Big Ideas

Subscription emails are thriving

Global – Contrary to popular belief, consumers are actively engaging with subscription emails from brands, according to a new report.
Advertising : Digital : Media
Artificial Intelligence bots are to confront video game bullies

Big Ideas

Artificial Intelligence bots are to confront video game bullies

Global – Spirit AI has developed virtual entities that confront troublemakers in real time during gameplay.
Digital : Technology : Gaming
Google launches a jobs search engine

Big Ideas

Google launches a jobs search engine

San Francisco – Machine learning and artificial intelligence will be at the forefront of the new initiative.
Technology : Design : Digital
Voice-activated devices boost radio listening

Big Ideas

Voice-activated devices boost radio listening

UK – A report from Radiocentre shows this is also re-energising audio advertising.
Media : Advertising : Technology
The Just Design certificate recognises ethical architecture firms

Big Ideas

The Just Design certificate recognises ethical architecture firms

US – The initiative endorses firms that provide good working conditions, treat staff with respect and promote diversity.
Architecture : Design : Finance
Programmable credit card Root aims to transform the financial technology sector

Big Ideas

Programmable credit card Root aims to transform the financial technology sector

South Africa – The card enables developers to fully customise their bank account.
Finance : Digital : Technology
MIT explores the future of manufacturing through machine learning

Big Ideas

MIT explores the future of manufacturing through machine learning

US – Researchers from the university have created a system that enables robots to learn from each other with minimal human input.
Technology : Design : Auto
New study highlights the negative aspects of fast fashion

Big Ideas

New study highlights the negative aspects of fast fashion

Hamburg – The research, released by Greenpeace, says that we are caught in a ‘global virus of over-consumption’.
Fashion : Retail : Digital
Affluent consumers in developing nations are positive about the future

Big Ideas

Affluent consumers in developing nations are positive about the future

Global – Affluent consumers in developing countries are more optimistic than those in developed nations, according to a new study.
Finance : Luxury : Culture
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