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Everything you need to face your future consumer with confidence, including the latest ethnographic research, generational insight, consumer-related stats and overarching human needs.
Markets
Gen Z in Kenya
From Silicon Savannah to the streets of Nairobi, Kenya’s Gen Z are rewriting the rules of power, protest and purpose for governments and brands.
Markets
Gen Z’s Mall Revival
For Gen Z, malls are more than places to shop – they have become social playgrounds where retail, food and entertainment collide to create energy, connection and discovery.
Markets
The Bromeopathy Market
Bromeopathy is entering the mainstream as the wellness industry caters for a new wave of men seeking science-backed products and supplements to fuel their masculinity.
Markets
Gen Z in Indonesia
With millions of young, tech-savvy and entrepreneurial Indonesians reshaping culture, business and faith, Gen Z is a force no brand can afford to ignore.
Markets
Cortisol Control
Tackling stress is a major concern for the wellness community, with new research and innovations emerging to measure and lower cortisol, along with viral content promoting cortisol-focused solutions.
Big Ideas
Cash-strapped consumers turn to coupons for deals
Cash-strapped consumers turn to coupons for deals
Shopping
:
Deals
:
Economy
Big Ideas
App celebrates Starbucks, Santa and smartphones
App celebrates Starbucks, Santa and smartphones
Augmented Reality
:
Starbucks
:
Animation
Big Ideas
Website helps people to gear up for adventure
Website helps people to gear up for adventure
Travel
:
Gadgets
:
Qraft
Big Ideas
People power opens virtual marketplace
People power opens virtual marketplace
Coffee & Power
:
Currency
:
Virtual
Big Ideas
Singaporeans sign up for careful luxury spending
Singaporeans sign up for careful luxury spending
Consumer Spending
:
MasterCard
:
Shopping
Big Ideas
Dutch Design Week Review
Showcasing its industrial heritage and landscape, Eindhoven once again put on a world-class design show for the 10th anniversary of Dutch Design We...
Furniture
:
Nanda Smits
:
R Denise Van Der Sar
Big Ideas
Hong Kong’s new luxury mall dedicated to men
By Alison Bishop
Landmark
:
Hong Kong
:
Menswear
Big Ideas
Online Media is more discreet at Kiosked
Online Media is more discreet at Kiosked
Advertising
:
E-commerce
:
Embedded
Big Ideas
App heralds new era for hailing London taxis
App heralds new era for hailing London taxis
Travel
:
Taxi
:
Mobile
Big Ideas
Business Travel & Hospitality boosts Asian economy hotel market
Business Travel & Hospitality boosts Asian economy hotel market
Hotels
:
Economy
:
InterContinental
Big Ideas
Web to sparkle in battle for Christmas spend
Web to sparkle in battle for Christmas spend
E-commerce
:
Kelkoo
:
Centre For Retail Research
Big Ideas
Luxury meets bargain in-store to suit the times
Luxury meets bargain in-store to suit the times
Selfridges
:
Primark
:
Birmingham
Big Ideas
American Apparel flea market lures Just Nots
American Apparel flea market lures Just Nots.
American Apparel
:
Flea Market
:
Vintage
Big Ideas
Burberry bags top place in Fashion Index
Burberry bags top place in Fashion Index
Digital
:
Burberry
:
Tory Burch
Big Ideas
Sharing is a smoother experience on Facebook
Sharing is a smoother experience on Facebook
Sharing
:
Facebook
:
Frictionless
Big Ideas
Spring/Summer 2012 commercial trends, by the buyers
The big four fashion weeks have finished for spring/summer 2012 and buyers have been impressed with lady-like and sports-couture trends alongside n...
Milan
:
Floral
:
Athletic
Big Ideas
Home entertainment retail in Sport & Leisurely shift
Home entertainment retail in Sport & Leisurely shift
Entertainment
:
DVDs
:
Gaming
Big Ideas
Tight budgets force UK shoppers to club together
Tight budgets force UK shoppers to club together
Shopping
:
Budget
:
Domestic
Big Ideas
Virtual retail touches down in adidas store
Virtual retail touches down in adidas store
Adidas
:
Virtual
:
Technology
Big Ideas
E-commerce no longer a luxury for premium brands
E-commerce no longer a luxury for premium brands
E-commerce
:
Digital
:
Online
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