Connective Audio Micro Trends

Connective Audio:

To make up for a lack of in-person interactions, consumers are turning to aural online spaces to have...

Micro-mmunity Retail Micro Trends

Micro-mmunity Retail:

Retail brands are swapping flagship and big-box store formats for downscaled neighbourhood shopfronts with...

Radical Relief Micro Trends

Radical Relief:

With chronic conditions rising and support systems failing for young people, digital communities are filling...

Climate-adaptive Wineries Micro Trends

Climate-adaptive Wineries:

As the wine industry adapts to extreme weather and wildfires, threatened vineyards are turning tainted...

Enhanced Natural Beauty Micro Trends

Enhanced Natural Beauty:

Beauty consumers are shifting their focus from cosmetic fads to more natural enhancements that re-invent...

Diversifying Nature Micro Trends

Diversifying Nature:

As consumers swap once-bustling metropolitan hubs for greener spaces, collectives and brands are ensuring...

Pandemic Pop-ups Micro Trends

Pandemic Pop-ups:

Agile, adaptable and short-term shop concepts are emerging as mass store closures force landlords and...

Accredited Influencers Micro Trends

Accredited Influencers:

No longer associated with self-obsession and superficiality, the influencer model is becoming a career that...

Fulfilment Furnishings Micro Trends

Fulfilment Furnishings:

The global pandemic has shifted people’s priorities to focus on home furnishings that place wellbeing at the...

Corporeal Privacy Micro Trends

Corporeal Privacy:

Privacy and data protection are now becoming part of our physical beings, thanks to hardware and devices...

Anti-travel Airlines Micro Trends

Anti-travel Airlines:

Under pressure to diversify revenue streams, airlines are creating customer experiences that aren’t limited...

Luxtainment Micro Trends

Luxtainment:

As spending moves online, luxury brands are exploring new content marketing opportunities that combine...

Second-hand Brands Micro Trends

Second-hand Brands:

Brands are taking back control of their second-hand stock and launching dedicated platforms and spaces to...

Open-source Sustainability Micro Trends

Open-source Sustainability:

Open-source platforms are providing materials insight and education for designers, developers and...

Wandering Workers Micro Trends

Wandering Workers:

With business travel grounded in 2020, the travel industry is exploring fresh directions in Bleisure and...

On-demand Farms Micro Trends

On-demand Farms:

The farm-to-table movement is going direct-to-consumer as farmers and small-batch producers embrace...

Scattered Schools Micro Trends

Scattered Schools:

With remote studying the new norm, school is becoming something that is no longer a physical space but a...

Ephemeral Hotels Micro Trends

Ephemeral Hotels:

With experience-collecting guests concerned about their travel footprint, hoteliers are now helping to...

Mood-boosting Beauty Micro Trends

Mood-boosting Beauty:

Cosmetics brands are taking cues from neuroscience to inform new products and support consumers with...

Whisper Networks Micro Trends

Whisper Networks:

Luxury brands are focusing on invitation-only, experience-led micro-communities to uphold an aura of...

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