Financial Wellness Micro Trends

Financial Wellness:

Mental and physical health are being improved through money advice and services focused on wellbeing,...

Everyteen TV Micro Trends

Everyteen TV:

Led by an increasingly social mindset, young people are creating hyper-real forms of entertainment in a...

Sex Re-education Micro Trends

Sex Re-education:

Generation Z are taking control of their sexual education, turning to social media, YouTube and...

Gourmet Getaways Micro Trends

Gourmet Getaways:

Chefs are venturing into high-end hospitality, opening B&Bs that promise not only Michelin star-worthy food...

Young Believers Micro Trends

Young Believers:

The aesthetic, rituals and values of Christianity are being re-assessed and redefined by a younger, more...

Next-generation Protein Micro Trends

Next-generation Protein:

Food-tech companies are pioneering a new wave of plant proteins developed to better mimic animal...

Conscious Fur Micro Trends

Conscious Fur:

As the real versus fake fur debate continues, eco-innovators are disrupting fashion production with fur...

Co-economy Childcare Micro Trends

Co-economy Childcare:

With the sharing economy disrupting many of the pillars of adult life, brands are now turning their...

Everyday Cryptocurrencies Micro Trends

Everyday Cryptocurrencies:

As cryptocurrencies gain mainstream traction, finance brands are facilitating their everyday use while...

K-beauty Lite Micro Trends

K-beauty Lite:

K-beauty retailers are transforming from importers of goods to skincare brands in their own right, with...

Fitness Auditoria Micro Trends

Fitness Auditoria:

Amid the rise of collective training, the spatial design of fitness is transforming from boutique...

Inclusive Nomadism Micro Trends

Inclusive Nomadism:

Remote and co-working is becoming more inclusive, driven by initiatives focused on community, access and...

Eco-logistics Micro Trends

Eco-logistics:

In a bid to reduce the growing environmental impact of e-commerce, retailers are rethinking their logistics...

Accessible Gaming Micro Trends

Accessible Gaming:

While the mainstream gaming industry has long ignored disabled people, a host of new technologies are...

Relaxed Jewellery Retail Micro Trends

Relaxed Jewellery Retail:

The days of austere and exclusive jewellery showrooms are over. In a climate in which Millennials are ready...

The Elevated Outdoors Micro Trends

The Elevated Outdoors:

Affluent consumers are swapping safaris and skiing for extreme outdoor experiences, turning to luxury brands...

Kid Architects Micro Trends

Kid Architects:

As urban planners and architects deliberate on the future of our cities, children are reclaiming the...

New Urban Farms Micro Trends

New Urban Farms:

Agricultural practices are undergoing a seismic shift as farmers and start-ups contend with feeding...

Post-category Spirits Micro Trends

Post-category Spirits:

A wave of new start-up distilleries are creating category-defying spirits that shirk the traditional rules...

Automated Apparel Micro Trends

Automated Apparel:

The next generation of connected clothing will use artificial intelligence to react and recalibrate,...

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