Great Scott: Fashion's take on digital culture

Although its aesthetic is reminiscent of the 90s, the collection also touches on ideas about the nostalgia of a more basic, clunky and fun communication style online, using screenshots and emoticons for print inspiration, as well as incorporating 90s pop culture icons such as Bart Simpson and the Acid House Smiley Face.

Look out for our Netstalgia macrotrend report, coming soon.