Connecting the dots
Dotdot by Wolff Olins and ZigBee Alliance, US

Connecting the dots

US – Wolff Olins and ZigBee Alliance have created the first open-source language for the Internet of Things.

Dotdot by Wolff Olins and ZigBee Alliance, US

US – Wolff Olins and ZigBee Alliance have created the first open-source language for the Internet of Things (IoT).

  • The language can be understood by all connected devices, no matter what the brand
  • The design and branding of the language, dotdot, was inspired by the universal characteristics of Morse code

Dotdot is an open language that embodies the unification of the IoT. The ambition of the developers of dotdot, which can connect devices regardless of their brand, is to overcome the communications gap between different network protocols.

The language was inspired by Morse code, and the fact that it is built on linguistic unification. Stylistically, too, dotdot’s identity of circles and rectangles is a reference to the visual grammar of Morse code. The language made its debut at CES, and is the collaborative effort of creative consultancy Wolff Olins and IoT foundation ZigBee Alliance.

‘Wolff Olins has been an exceptional partner for us,’ said Daniel Moneta, chair of the ZigBee Alliance’s marketing work group, in a recent statement. ‘A lot of businesses and designers are intimidated by the complexities and scale of the IoT connectivity challenge, so we needed a courageous and insightful strategic partner to help guide and inspire us.’

The Big Picture

As a counter to the immediacy and short-sighted nature of brands today, big-scale projects that look ahead to optimistic, connected futures are emerging. For more, see The Immortal Brand macrotrend.

Discover More Daily Signals
Café Bustelo turns coffee cans into game day tattoo kits

Daily Signals

Café Bustelo turns coffee cans into game day tattoo kits

Latin-inspired coffee brand Café Bustelo has launched Game Face, a limited-edition campaign celebrating sport, national pride and self-expression.
Fandom : Sport : Design
Miista and Lost Property highlight the rise of Modern Salons

Daily Signals

Miista and Lost Property highlight the rise of Modern Salons

In London, footwear brand Miista has partnered with lecture series Lost Property to host an evening of presentations exploring the theme of The Sil...
Fashion : Live Events : Society
Stat: Confidence in university degrees hits record low as value debate deepens

Daily Signals

Stat: Confidence in university degrees hits record low as value debate deepens

An inquiry into England’s student loan system begins on Tuesday (2 June) amid rising doubts over the value of university degrees, as a new British ...
Education : University : Value
Casetify and Tamagotchi bring the Kidult Craze to tech accessories

Daily Signals

Casetify and Tamagotchi bring the Kidult Craze to tech accessories

Casetify has partnered with Tamagotchi on a global accessories collection that repositions the nostalgic digital pet as both a collectible and a li...
Technology : Nostalgia : Kidult
Audible re-imagines retail as immersive audio discovery space

Daily Signals

Audible re-imagines retail as immersive audio discovery space

Audible has opened Audible Story House, a permanent public space in New York dedicated to audio storytelling.
Music : Sound : Audio Books
Stat: Americans report decline in everyday fun

Daily Signals

Stat: Americans report decline in everyday fun

Nearly half (48%) of Americans feel their lives lack fun, according to a new survey of 5,000 adults conducted by Talker Research and commissioned b...
Wellbeing : Fun : Statistic
Diesel and Tinder champion LGBTQIA+ visibility in Pride campaign

Daily Signals

Diesel and Tinder champion LGBTQIA+ visibility in Pride campaign

Fashion brand Diesel and dating app Tinder have partnered on For Successful Loving, a Pride 2026 campaign and capsule collection championing LGBTQI...
Fashion : Branding : Marketing
Four Seasons unveils new private jet experiences for 2028

Daily Signals

Four Seasons unveils new private jet experiences for 2028

Four Seasons has revealed a series of Private Jet Experience itineraries for 2028, designed around upcoming hotel openings and immersive travel exp...
Travel : Hospitality : Luxury
Stat: Why authenticity is the core feature of resale

Daily Signals

Stat: Why authenticity is the core feature of resale

The Intellectual Property Office (IPO) has launched a guide to help people avoid counterfeit goods sold on resale platforms. The initiative forms p...
Secondary Market : Resale : Dupe Economy
Why Columbia’s HikeFest is making healthy hedonism the new wellness

Daily Signals

Why Columbia’s HikeFest is making healthy hedonism the new wellness

Sportswear brand Columbia’s annual HikeFest returned to the Peak District this month, now in its third year as part of the brand's Columbia Hike So...
Daily Signals : 29.05.2026 : Sports
You have 1 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN