Divine inspiration: Surrealist undertones on show in Milan
Kvadrat's Divina fabric at Milan Design Week

Divine inspiration: Surrealist undertones on show in Milan

Milan – A vision of heaven and hell was today unveiled in the Brera Design District of Salone Internazionale del Mobile, Milan 2014. Designers including Bethan Laura Wood, Anton Alvarez and François Dumas created one-off pieces from textile brand Kvadrat's Divina fabric.

Every colour is divine by Kvadrat

Milan – A vision of heaven and hell was today unveiled in the Brera Design District of Salone Internazionale del Mobile, Milan 2014. Designers including Bethan Laura WoodAnton Alvarez and François Dumas created one-off pieces from textile brand Kvadrat's Divina fabric.

As the spiritual name suggests, the mood was light and uplifting with pieces such as Richard Huttens’ curvaceous Cloud Chair and Gonçalo Campos’ Meeting a Lot, Meeting a Little hanging, umbrella canopy. Forms were soft and warm with surrealist compositions.

But downstairs there was a very different feel. Jerszy Seymour’s The Council for the Progenesis of the Archaic Festival showed the designer savaging 10 rolls of charcoal grey fabric with a chainsaw. The process was shown on film in the dank basement, beside the aftermath: an installation, depicting the attack.

‘We realised when we saw Jerszy’s work that it would need to be displayed in a different space to highlight the contrast with the other works,’ curator of the exhibition Njusja de Gier, told LS:N Global.

For more on lightness and darkness in consumer culture, read our macrotrend The Polarity Paradox.

Discover More Daily Signals
The Trend: Phygital Fittings

Daily Signals

The Trend: Phygital Fittings

Virtual try-ons are evolving from transactional tools into immersive, emotionally aware stages for exploration, self-expression and co-creation.
Retail : Fashion : Technology
The Campaign: John Lewis celebrates 100 iconic products for its centenary

Daily Signals

The Campaign: John Lewis celebrates 100 iconic products for its centenary

UK department store John Lewis marked 100 years of its Never Knowingly Undersold promise with a new multimedia campaign created by advertising comp...
Retail : Advertising : Branding
The Viewpoint: Tactile Touchpoints

Daily Signals

The Viewpoint: Tactile Touchpoints

In a retail climate marked by economic anxiety and digital overload, the act of in-store customisation is emerging as a cultural salve, with shoppe...
Retail : Customisation : Craftsmanship
The Space: ASOS Live redefines fashion shopping through creator-led video content

Daily Signals

The Space: ASOS Live redefines fashion shopping through creator-led video content

Online retailer ASOS has launched ASOS Live, a new video shopping experience designed to merge inspiration, content and commerce within its app.
Retail : Fashion : Technology
The Big Idea: Six Storified Retail Environments

Daily Signals

The Big Idea: Six Storified Retail Environments

Storified retail crosses entertainment with hospitality to provide experiences that immerse visitors in emotive, local and cultural moments which d...
Retail : Hospitality : Storytelling
The Trend: Women’s Sports Economy

Daily Signals

The Trend: Women’s Sports Economy

Summer 2025 will be remembered as a landmark season, shaping the future for women’s sport. While star athletes such as British football player Chlo...
Sports : Health : Wellness
The Big Idea: Muscle Longevity

Daily Signals

The Big Idea: Muscle Longevity

Muscle health is emerging as the next frontier of longevity lifestyles, with consumers increasingly focused on building and preserving strength wel...
Health : Wellness : Sport
The Campaign: Oura flips the script on ageing in new Give Us the Finger campaign

Daily Signals

The Campaign: Oura flips the script on ageing in new Give Us the Finger campaign

In June 2025, wearable health tracker Oura launched a campaign challenging cultural norms around ageing 
Health : Wellness : Sport
The Viewpoint: Democratising wellness

Daily Signals

The Viewpoint: Democratising wellness

In 2025, Neko Health opened UK clinics in Manchester and London (Covent Garden and Shoreditch), with the latter becoming the brand’s new flagship l...
Health : Wellness : Sport
The Space: Nike and Palace build a playground for London’s creative youth

Daily Signals

The Space: Nike and Palace build a playground for London’s creative youth

In November 2025, Nike and Palace joined forces to launch Manor Place, a free cultural and sporting hub in South London that brings skateboarding, ...
Health : Wellness : Sport
You have 2 free News articles remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN