In concert: Music event paints New York black

Acts I and II of Painted Black were performed this month to the coolest crowds in New York at Irving Plaza. But Painted Black is more than just a concert. It is billed as ‘an exploration of a colour and a lifestyle through a live experience’. Collaborations between the musical acts and visual artists, stage-builders, sculptors, fashion designers and film-makers all lead to an interactive musical evening, in which light installations and video imagery create a multi-sensory experience.

A regular music gig is not enough for people today. They are seeking immersion and interaction, and want to have their senses tantalised. For more, read our Futuretainment macrotrend.