Viewpoints

Discover the opinions that matter and the ideas shaping our future, including on-demand webinars, videos and podcast discussions with innovative thinkers on how we can collectively shape a more positive future.

RSVP: Culture-coded Retail Online Event

Join us on 19 June 2025 for an online event introducing our new retail macro trend report.

The New Youth Club

Moot is a membership-based third space redefining UK youth clubs for a generation craving real-world connection, culture and community.

Viewpoints

Rehumanising 3D Design

Fashion designer Karina Bond talks to LS:N Global about redefining couture with a printing pen and bringing the human touch to 3D design.

Webinars

Anticipating Tomorrow On-demand Webinar

If uncertainty is a virus, then strategic foresight is the best way to inoculate your organisation against it, as we find out in this much-anticipated webinar.

Viewpoints

Compostable Cosmetics

Wildsmith is setting a new standard for sustainable luxury with Vivomer, a compostable, microbe-made packaging material designed to disappear into the earth without a trace.

Webinars

3 Critical Strategies for Supercharging Growth in China On-Demand Webinar

Watch our on-demand event for practical insights on three key strategies crucial for accelerating business growth and innovation in the Chinese mar...

Viewpoints

The Future of Responsible AI

The question is not whether AI can replace us but what role we play in ensuring that AI does not irreversibly harm humanity.

AI : Ethics : Artificial Intelligence

Viewpoints

Dining Deluxe

LS:N Global speaks exclusively to creative agency Construct about crafting experience design for a new era of luxury dining.

Luxury : Dining Experience : Hotel Experience

Viewpoints

Weaving Omani Heritage into Haute Parfumerie

Amouage's chief creative officer Renaud Salmon talks to LS:N Global about embarking on a global retail expansion that creates a multisensory and a...

Luxury : Perfume : Middle East

Viewpoints

Can AI Generate Emotionally Driven Brands?

Artificial intelligence is learning to read and copy human emotions, but while AI can mimic, it can't experience emotions firsthand.

AI : Advertising : Society

Futures 100

Futures 100 Innovators: July

This month, we uncover the next 10 names to watch as part of our Futures 100 Innovators Awards, highlighting the brands, businesses and people inno...

Design : Retail : Food And Drink

Viewpoints

Augmenting Beauty with Generation Z

Alternating between unapologetic body acceptance and inherited oppressive ideals, Gen Z consumers have grown desensitised to surgical alterations w...

Beauty : Ageing : Generation Z

Viewpoints

Branding’s Transformation Age

Design and experience strategy is evolving to become a form of collaborative engagement along a narrative arc of surprise and transformation that c...

Design : Experience : Tomorrow's Leadership

Webinars

Innovation Debrief 2023-2024 On-demand Webinar

Our Innovation Debrief 2023 webinar explored the 50 definitive mid-year brand campaigns, case studies and global innovators that are disrupting con...

Society : Culture : Innovation

Podcasts

Podcast: Adam Scott and Dave Waddell’s Age of Transformation

Design and experience strategy isn’t a top-down process for the privileged few, but a collaborative engagement along a narrative arc of surprise an...

Podcast : Back To The F**kture : Experience

Viewpoints

Is Essentialism the Future of Branding?

Tim Jones, head of strategy at global branding agency venturethree, believes brands should embrace the philosophy of essentialism and tap into thei...

Civic Branding : Branding : Democratised Branding

Podcasts

Podcast: Reluctant Futurists Henry Coutinho Mason and Rohit Bhargava

The Future Laboratory’s co-founder and LS:N Global’s editor in chief Martin Raymond discusses all things normal (but not so everyday – yet!) with F...

Podcast : Back To The F**ckture : Society

Viewpoints

IBM’s Quantum Computing Nirvana

Could quantum computers build a utopian future in which the technology will be a force for good, supercharging healthcare and data protection? LS:N...

Technology : Quantum Computing : Quantum

Viewpoints

The Reluctant Futurists

LS:N Global’s editor-in-chief Martin Raymond discusses all things normal, but not so everyday – yet – with The Future Normal authors Rohit Bhargava...

Leadership : Society : Forecasting

Webinars

Beauty, Health & Wellness Futures 2023 On-demand Webinar

Watch our on-demand event for practical insights, exclusive debates, discussions, and an executive summary of sector directions.

Beauty

Viewpoints

Longevity Lifestyles: Future Views

The potential impact that longevity will have on the way we work, organise, connect and find meaning in life could be profound. Here we explore the...

Health : Wellness : Society

Futures 100

Futures 100 Innovators: June

This month, we uncover the next 10 names to watch as part of our Futures 100 Innovators Awards, highlighting the brands, businesses and people inno...

Design : Retail : Food & Drink

Viewpoints

Immersing Operating Rooms in VR

How will virtual reality achieve mainstream adoption? Dr James Clarkson, chief medical officer at Wide Awake VR, believes integrating it into the h...

Media : Virtual Reality : Healthcare

Viewpoints

Elevating Travel Narratives

AboundStudio’s founder James Huntly discusses design’s role in creating meaningful brand narratives that reflect travellers’ changing values and de...

Travel : Design : Hospitality

Podcasts

Podcast: Dacher Keltner on Everyday Awe

How can we use the power of everyday awe to prime innovation or create heightened levels of wellbeing? In his latest Back to The F**kture podcast e...

Podcast : Back To The F**kture : Health