Tel Aviv – Bambox, a company specialising in sustainable packaging for the tissue paper industry, has developed a revolutionary toilet paper pack that is more sustainable without sacrificing convenience. Moving away from the 130-year-old toilet roll design, Bambox came up with paper folded like an accordion and stored in a box rather than on a roll. ‘It’s stored in a square, and the paper is square and compressed to the maximum,’ the company’s founder Roy Shihor told Fast Company.
The final product contains the equivalent of four or five toilet rolls, while the solid square design facilitates transport, with shipments able to carry twice as many boxes as conventional rolls. Users can still expect optimum comfort and softness as the compressed paper will fluff up with air when the box is opened.
Made with bamboo, this alternative loo roll could help cut the high costs of wood and fuel necessary to produce toilet paper and transport it worldwide. Bambox claims its innovation can reduce logistics and shipment costs by up to 50%. Retailers could also benefit from a 150% increase in profitability thanks to fewer storage issues, better shipping rates and high quality.
While attending Milan Design Week 2023, we uncovered similar innovators attempting to merge sustainability with tangible solutions to benefit consumers, businesses and the planet.
Strategic opportunity
Consider how alternative materials or design processes could help build more resilient and long-lasting products that serve a practical purpose while supporting consumers’ lifestyles