'Branding'

Ostens strips back the fragrance experience

Daily Signals

Ostens strips back the fragrance experience

The independent perfumer wants to make open-source fragrances available to everyday consumers.
Beauty : Retail : Fragrance
Immigrant populations will drive the future of tech

Viewpoints

Immigrant populations will drive the future of tech

Anne Kjaer Riechert, co-founder of the ReDI School of Digital Integration, on rethinking the narrative around displaced people and the opportunitie...
Technology : Digital : Integration
Thought-starter: What happened to teenage hedonism?

Daily Signals

Thought-starter: What happened to teenage hedonism?

As Generation Z enter an era of cautious hedonism, The Future Laboratory's Carla Seipp asks what this will mean for brands.
Youth : Health : Wellness
CES 2019 Preview: Neutrogena will 3D-print personalised face masks

Daily Signals

CES 2019 Preview: Neutrogena will 3D-print personalised face masks

Ahead of CES 2019, the skincare brand has announced the MaskiD, a 3D-printed face mask powered by data.
Beauty : Technology : Data
Crowne Plaza begins EQ training for hotel staff

Daily Signals

Crowne Plaza begins EQ training for hotel staff

The Dare to Connect programme will be rolled out across IHG's Crowne Plaza hotels in 2019.
Workplace : Wellness : Hospitality
Thought-starter: Are we underestimating older women?

Daily Signals

Thought-starter: Are we underestimating older women?

Baby Boomer women are creating a new lexicon around ageing that is focused on positivity and eradicates a universal obsession with the preservation...
Beauty : Ageing Population : Fashion
Thought-starter: Who are the Subconscious Shoppers?

Daily Signals

Thought-starter: Who are the Subconscious Shoppers?

Three technology-driven US consumers invite us into their homes to explain how their relationship with AI-driven devices is evolving.
Retail : Commerce : Subconscious Shoppers
Thought-starter: Is dry, damaged hair a thing of the past?

Daily Signals

Thought-starter: Is dry, damaged hair a thing of the past?

A new generation of haircare tools are actively working to improve hair quality and health, explains foresight writer Rhiannon McGregor, making hai...
Beauty : Wellness : Rejuvenation Haircare
The fashion label exploring ethical eveningwear

Daily Signals

The fashion label exploring ethical eveningwear

Mother of Pearl is on a mission to remedy one of the most wasteful clothing categories – eveningwear.
Fashion : Sustainability : Luxury
Vivahouse turns empty buildings into co-living spaces

Daily Signals

Vivahouse turns empty buildings into co-living spaces

The company has launched its first urban co-living concept in Whiteleys Shopping Centre in West London.
Retail : Architecture : Interiors
Sustainable Music Streaming

Micro Trends

Sustainable Music Streaming

As consumers become aware of the financial and ethical implications of their listening preferences, new platforms are emerging that take a more con...
Digital : Youth : Retail
Thought-starter: Is data reliance affecting brand creativity?

Daily Signals

Thought-starter: Is data reliance affecting brand creativity?

Mike Buonaiuto, executive director of communications agency Shape History, considers the impact of algorithms on creativity.
Data : Charity : Algorithms
Thought-starter: Is beauty in the eye of the beholder?

Daily Signals

Thought-starter: Is beauty in the eye of the beholder?

Dr Anjan Chatterjee, the author of The Aesthetic Brain, says multiculturalism is changing our experience of beauty, yet technology is reducing the ...
Beauty : Wellness : Technology
Thought-starter: Are women driving the cannabis market?

Daily Signals

Thought-starter: Are women driving the cannabis market?

With the pharmaceutical industry under scrutiny for not accommodating women’s needs, foresight writer Rhiannon McGregor explores how female consume...
Health : Wellness : Culture
Thought-starter: Is water the new wine?

Daily Signals

Thought-starter: Is water the new wine?

Amid consumers' rising concern about the effect of alcohol on their health, a series of versatile waters are emerging intended for evening consumpt...
F&D
New Balance uses tech to celebrate style

Daily Signals

New Balance uses tech to celebrate style

As featured at this year’s New York Fashion Week, sports apparel brand New Balance has launched an installation that uses artificial intelligence t...
Retail : Fashion : Technology
This new app delivers diet-specific recommendations

Daily Signals

This new app delivers diet-specific recommendations

Described as a personal nutrition guide, Pinto is new a tracking app that helps users choose foods in order to meet specific dietary requirements.
Food : Digital : Labels
AI is being used to eliminate Wikipedia’s gender bias

Daily Signals

AI is being used to eliminate Wikipedia’s gender bias

Primer AI has built Quicksilver, a machine learning system that highlights the world’s female scientists left behind by Wikipedia’s primarily male ...
Artificial Intelligence : Technology : Bias
Aerie’s new campaign celebrates real women

Daily Signals

Aerie’s new campaign celebrates real women

US – Continuing its #AerieREAL movement, the lingerie retailer is championing inclusivity with its latest campaign, Aerie Bras Make You Feel Good.
Fashion : Inclusivity : Culture
Instagram downsizes in a new app for developing countries

Daily Signals

Instagram downsizes in a new app for developing countries

Global – The social platform has quietly launched an extension of its app that takes up less space and data. The new platform, Instagram Lite, is d...
Technology : Social Media : Instagram
Audi celebrates Saudi's women drivers

Daily Signals

Audi celebrates Saudi's women drivers

Saudi Arabia – With the nation reversing its decades old law against women driving, Audi released a new spot to welcome ladies to the wheel.
Saudi Arabia : Advertising : Female Futures
Kickstarter refocuses attention on smaller start-ups

Daily Signals

Kickstarter refocuses attention on smaller start-ups

US – The crowdfunding platform is going back to basics with a new campaign focused on supporting smaller, creative ideas, in line with its original...
Design : Creative : Post Growth Society
Pregnancy Wellbeing

Micro Trends

Pregnancy Wellbeing

As Millennial women start their own families, brands are creating pregnancy products and services that reflect their tastes while still catering fo...
Pregnancy : Wellness : Wellbeing
The top products from Cosmoprof 2018

Big Ideas

The top products from Cosmoprof 2018

From highlighting the importance of scalpcare to minimising the 12-step South Korean beauty regime, these were the most intriguing beauty solutions...
Beauty : Cosmoprof 2018 : Male Beauty
Stella Kids appeals to parents and kids alike and other stories

Daily Signals

Stella Kids appeals to parents and kids alike and other stories

In today’s daily digest: Modern Fertility democratises female health, the evolution of chatbots, KFC gamifies staff training and other top stories.
Fashion : Technology : Food
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