'branding'

Why clean air needs to be on every brand’s agenda

Big Ideas

Why clean air needs to be on every brand’s agenda

Daan Roosegaarde, designer and founder of Studio Roosegaarde, on why clean air, energy and water should be in every brand’s mission statement.
Placemaking : Pollution : Future Cities
How technology is transforming national identity

Big Ideas

How technology is transforming national identity

The blockchain, space travel and offshore development are enabling those dissatisfied with the concept of fixed national identity to create new f...
Technology : Identity : Digital
Beauty Futures Forum 2017

News

Beauty Futures Forum 2017

London – Yesterday LS:N Global hosted its Beauty Futures Forum, a one-day event providing an overview of the global beauty market and spotlighti...
Beauty : Technology : Packaging
City living is fuelling a skincare revolution

Viewpoints

City living is fuelling a skincare revolution

A host of 21st-century aggressors are having an impact our skin and changing our beauty regimes.
Beauty : Pollution : Skincare
Milan Salone 2017: Preview

Big Ideas

Milan Salone 2017: Preview

Visitors are set to descend on Milan for the Salone Internazionale del Mobile from 4 to 9 April for the show’s 56th year. LS:N Global profiles the ...
Furniture : Contemporary Design : Materials
Culinary Diplomacy

Micro Trends

Culinary Diplomacy

Welcome to a new wave of Culinary Diplomacy, where food is used to forge closer relationships with consumers.
Chefs-in-residence : The E-motional Economy : In Situ
Community TV

Micro Trends

Community TV

Digital technology is enabling a new wave of start-ups to curate and build video content around communities of like-minded individuals.
Gen Viz : Revelation Brands : Mega-Systems
New-Age Obsolescence

Viewpoints

New-Age Obsolescence

Why smart devices pose a risk to the relationship between retailers and customers.
John Lewis : Revolv : Nest
Data Designers

Micro Trends

Data Designers

Data is the latest design tool in town and it is being used to shape better decisions on product development and marketing.
Data : Advertising : Lyst
Island-hopping

News

Island-hopping

Global – Footwear brand Camper has re-imagined Mallorca as a colour-soaked bohemian paradise for its latest campaign.
Camper : SS16 : Romain Kremer
Cross-reality casting

News

Cross-reality casting

Global – Louis Vuitton has cast a character from role-playing video game Final Fantasy as the face of its new campaign.
Louis Vuitton SS16 : Poly-reality : Final Fantasy
Future Forecast 2016

Markets

Future Forecast 2016

LS:N Global’s Future Forecast highlights the key trends set to make your business more profitable, innovative and attuned to consumers’ needs in 20...
2016 Predictions : Social Commerce : Fresh Batch Beauty
Underground overhaul

News

Underground overhaul

New York – The New Stand offers a new vision of what an underground newsstand should be.
The New Stand : New York : Subway
Thought-leadership Travel

Micro Trends

Thought-leadership Travel

A new wave of holidays aimed at entrepreneurs, creatives and Silicon Valley types blend cultural experiences with dialogue and debate.
Bleisure : Cultural Tourism : Thought Leadership
Celestial skincare

News

Celestial skincare

New York – Beauty brand MAKE is making its first move into skincare with the launch of Naxos, a gender-neutral skincare line designed to combat the...
Make : Naxos : Skincare
MyBiome

Micro Trends

MyBiome

New products reflect a growing awareness of the positive influence of bacteria on human health, part of a larger cultural shift towards replicati...
Microbiome : L'Oreal Research & Inovation : Bacteria
Pitti Immagine Uomo preview

Big Ideas

Pitti Immagine Uomo preview

For the 86th edition of Pitti Immagine Uomo, Italian men’s style is again the focus for the fashion sector’s premier trade fair, set in the heart...
Pitti Uomo : Florence : Pucci
Fly-and-Flop Philanthropy

Micro Trends

Fly-and-Flop Philanthropy

Traditionally, luxury travel has been about comfort and indulgence, but no longer.
International Travel Luxury Market : Iltm : Banyan Tree Hotels & Resorts
Waste Redux

Micro Trends

Waste Redux

Food waste is one of the curses of 21st century consumer culture. Between 30% and 50% of food produced globally – between 1.2bn and 2bn tonnes – is...
Food Waste : Handyfaace : Urban Food Initiative
Natural beauty: Haircare range with flower power

News

Natural beauty: Haircare range with flower power

Italy – Italian professional organic haircare treatment brand BIO A+O.E, which uses plant-based alternatives to chemicals in its org...
Organic : Skineco : Essential Oil
People power: The Consumer Futures Forum is nigh

News

People power: The Consumer Futures Forum is nigh

People power: The Consumer Futures Forum is nigh
Consumers : Dalziel + Pow : Consumer Futures Forum
Chris Prescott : Gamified shopping

Viewpoints

Chris Prescott : Gamified shopping

Fantasy Shopper co-founder Chris Prescott talks about ramified shopping. 
Gamification : Chris Prescott : Fantasy Shopper
Luxury footwear brands net growing share online

Big Ideas

Luxury footwear brands net growing share online

Luxury footwear brands net growing share online
Louis Vuitton : Dior : Dolce & Gabbana
Choice Architecture

Micro Trends

Choice Architecture

People struggling with information overload need help in making decisions. Even a nudge in the right direction is appreciated. Brands, products and...
Information : Advise : Guidance
3DIY Culture

Micro Trends

3DIY Culture

With free access to information, and a new norm of open-sourcing, a new type of DIY culture is on the rise. This is 3DIY – Design/Download/Do-It-Yo...
Design : Puma Creative Factory : Thing-O-Matic
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