LS:N Global

Viewpoints

Bridget Jung: Today’s big ideas are gifts, not possessions

How are advertisers dreaming up big ideas in today’s complex, high-tech media environment?

News

Mum knows best: Jaeger celebrates mothers and daughters

London – British clothing brand Jaeger has emphasised how its clothes are timeless and for any generation in its Mothers & Daughters autu...

Jaeger : The Athena Woman : Flat Agers

Micro Trends

Tolkien Tipples

The fantasy boom in pop culture is inspiring the drinks sector, informing the tastes of consumers.

Fantasy : Storytelling : Neo-Tolkienism

Micro Trends

Creative Phygital

In-store digital technology is no longer simply a clever tool for seamlessly managing sales and stock control. Imaginative retailers and designer...

Phy-gital : Technology : Ars Electronica Solutions

News

In the pink: Perrier-Jou‘t shows its bright idea

Miami – Perrier-Jouët’s iconic packaging has famously always featured traditional Art Nouveau motifs, but for Design Miami/ 2013 the brand has take...

Art : Wind Data : Wind Speed

Design Directions

Sports Illustrated

The language of fitness and health is changing, and LS:N Global reported on these changing consumer shifts in its Body Temples macrotrend.

Health : Sports : Surfing

Big Ideas

H&M previews Paris runway collection with pop-up tent

H&M showcase its latest high-end line in the Meatpacking district

Luxury : Preview : Laboratory

Big Ideas

Paris Motor Show 2012 Preview

The Paris Motor Show is one of the industry’s key events and has the largest public attendance of any auto show in the world – 1,263,467 walked thr...

Cars : F-Type : Luxury SUV

Micro Trends

Show Your Working

Just as consumers are interested in the provenance of their food, so they also want to know about other products too. To communicate this, retailer...

Craftsmanship : Moleskine : Mechanism

News

Boot camp: Ace takes new step with Converse

Ace : Converse : Sneakers

Big Ideas

Beauty matters for post recession man

L'Oréal : Anti-ageing : Male Cosmetics

Micro Trends

Ostalgia

Ostalgie : Russian : Polish

Design Directions

Victors & Spoils

Jeff Howe, author of Crowdsourcing: Why the Power of the Crowd is Driving the Future of Business, defines crowdsourcing as ‘the act of taking a job...

Consumers : Testing : Creative

Big Ideas

Traditional toys set to be under the tree this Christmas

Toys : Tradition : Rubik's Cube

Big Ideas

Younger drinkers could help revive flagging wine industry

Wine : Mintel : Drinks Well

Viewpoints

Moritz Waldemeyer : Design is going hi-tech and collaborative

Designer and engineer Moritz Waldemeyer talks about design going hi-tech and collaborative.

Design : Moritz Waldemeye : Zaha Hadid

Markets

Market report: China

For a decade the world has watched China in awe. Some did so from a distance, others leapt right in. Today, however, involvement with the country n...

China : Jigsaw International : Hong Kong

Macro Trends

Generation D

They can’t imagine a world without computers, mobile phones and the internet. They skitter, haul, mod and hack. Natural born multi-taskers, they pa...

Gen D : Teenagers : Youth

Viewpoints

How reverse engineering can future-proof our food

Adam Maxwell, CEO of Voyage Foods, explains how reverse engineering can future-proof the world’s most popular food and drink.

Food : Drink : Technology

Micro Trends

Eco-fitness

Gyms are harnessing the power of people’s workouts to reduce energy consumption and demonstrate their environmental credibility.

Wellness : Health : Fitness

Micro Trends

Protective Performance Apparel

Advances in material science are driving a new wave of performance wear that protects and supports the body during physical activity.

Fashion : Sport : Material Far Futures

Micro Trends

Cyclical beauty

Beauty brands are taking inspiration from the wellness industry and creating products aligned with natural human cycles and chronobiology.

Beauty : Cyclical : Hormones

Micro Trends

Stripped-back Hospitality

Luxury hotels are paring back superfluous services and features in the hope of offering a more streamlined experience.

Luxury : Hospitality : Travel

Design Directions

The Modist

The Modist is a new online destination for luxury modest wear.

Modest Wear : Luxury : E-Commerce

Design Directions

Première Pièce

Google has built an escape game in which players have to apply its apps in creative ways to find clues and escape against the clock.

Google France : Prémiére Piece : Creative Phy-gital

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