Band to watch: Game takes fans on musical journey

The game enables Gatekeeper fans to navigate visually enchanting worlds inspired by the sounds of Exo. Players begin in a futuristic, industrial environment before moving into surreal landscapes and tropical beaches. The game has no objective. Players are simply invited on an experiential journey and asked to immerse themselves in the sounds and visuals.

This is a great example of a band connecting with its audience through visual storytelling. To find out how brands are harnessing the power of stories, come to LS:N Global’s autumn/winter 2012 Trend Briefing. For more information email Alena or call 020 7870 1971.