New York – Fans of indie band !!! receive a Seeded Download card when they download the Strange Weather, Isn’t It? album.
‘Don’t forget to plant the card for your wild flowers after you redeem the record,’ Warp Records reminds fans.
LS:N Global has noticed how the music industry is trying to find new ways of consuming music for download that are similar to how fans once collected vinyl covers. One example is musician Matthew Dear’s album project, which created a tangible way to package digital music with its limited-edition totem. And indie rock band Arcade Fire released digital images that were designed to accompany each MP3 track on the album.