Project Bloks by Google Creative Lab, Paulo Blikstein of Stanford University and IDEO, Global Project Bloks by Google Creative Lab, Paulo Blikstein of Stanford University and IDEO, Global
Project Bloks by Google Creative Lab, Paulo Blikstein of Stanford University and IDEO, Global Project Bloks by Google Creative Lab, Paulo Blikstein of Stanford University and IDEO, Global
Project Bloks by Google Creative Lab, Paulo Blikstein of Stanford University and IDEO, Global Project Bloks by Google Creative Lab, Paulo Blikstein of Stanford University and IDEO, Global
Project Bloks by Google Creative Lab, Paulo Blikstein of Stanford University and IDEO, Global Project Bloks by Google Creative Lab, Paulo Blikstein of Stanford University and IDEO, Global

Kids on the block

29 : 06 : 2016 Generation I : Project Bloks : Google

Global – Project Bloks is a hardware platform that enables developers to create tactile programming experiences for children.

  • The system combines computational thinking and physical play
  • The project is a collaboration between Google Creative Lab, Paulo Blikstein of Stanford University and IDEO

Project Bloks comprises a brain board, base boards and small modules called pucks that can be programmed to carry out different functions. When combined together, the pieces form a set of instructions that can be sent to wifi- and Bluetooth-enabled devices.

The easy-to-use, customisable platform removes the need for developers to spend the kind of time and money that is usually associated with creating tangible programming systems. Project Bloks is compatible with a range of different materials to enable developers to create diverse experiences that help to teach children about programming.

‘It’s about whether we could create an underlying technology to enable researchers, developers and designers to go and make more tangible coding experiences, and push the area forward,’ explains Jayme Goldstein, executive creative director of Google Creative Lab.

The Big Picture

Generation I children have grown up with the internet and coding as the norm, and new learning experiences are emerging to cater for this technology-savvy demographic. To find out more, read our Briefing on the Cubetto toy, which aims to teach the principles of coding to young children.

Discover More Daily Signals
The Salvation Army launches world’s first digital thrift store on Roblox

Daily Signals

The Salvation Army launches world’s first digital thrift store on Roblox

The Salvation Army is extending its resale model into gaming with the launch of Thrift Score, translating the charity’s bricks-and-mortar thrift fo...
Fashion : Retail : Digital
Lyma builds an integrated operating system for skincare

Daily Signals

Lyma builds an integrated operating system for skincare

British medtech company Lyma has launched an AI-powered wellness app that extends its skincare proposition into a fully connected digital ecosystem.
Beauty : Wellness : Medtech
Stat: How Chinese and Indian travellers are driving Asia-Pacific outbound travel

Daily Signals

Stat: How Chinese and Indian travellers are driving Asia-Pacific outbound travel

Outbound travel from Asia-Pacific is accelerating, but not all markets are growing at the same pace, according to new research from MMGY.
Travel : Hospitality : Tourism
Nothing turns retail into a community engine in Bengaluru

Daily Signals

Nothing turns retail into a community engine in Bengaluru

Consumer electronics brand Nothing has opened its first Indian retail space in Bengaluru, drawing more than 2,000 people to queue on 14 February 2026.
Retail : Technology : Design
OpenAI retires GPT-4o, prompting digital grief among users

Daily Signals

OpenAI retires GPT-4o, prompting digital grief among users

OpenAI has removed access to GPT-4o, sparking backlash from users who say the model was more than just a productivity tool.
Technology : AI : Connection
Stat: Vinted becomes the UK’s third-largest fashion retailer amid second-hand boom

Daily Signals

Stat: Vinted becomes the UK’s third-largest fashion retailer amid second-hand boom

New data from SpendMapper shows Vinted is now the third-largest fashion retailer in the UK, behind Primark and Next.
Fashion : Sustainability : Vinted
Depop taps Kelis to spotlight resale’s everyday returns

Daily Signals

Depop taps Kelis to spotlight resale’s everyday returns

Depop is doubling down on the everyday value of secondhand fashion with the launch of Depoponomics, a new US campaign championing resale as a means...
Sustainability : Depop : Resale
Foresight Friday: Ella Murray, junior creative visualiser

Daily Signals

Foresight Friday: Ella Murray, junior creative visualiser

Every Friday, we offer an end-of-week wrap-up of the topics, issues, ideas and virals we’re all talking about. This week, junior creative visualise...
Foresight Friday : Gen Z : Nightlife
Stat: Brazil’s 2026 Carnival projections signal rising global appeal

Daily Signals

Stat: Brazil’s 2026 Carnival projections signal rising global appeal

Brazil’s 2026 Carnival was expected to attract more than 65m participants across the country, according to estimates from the country’s Ministry of...
Travel : Leisure : Culture
How Salomon is celebrating everyone who shapes sport

Daily Signals

How Salomon is celebrating everyone who shapes sport

Salomon is using its first official Winter Games partnership to launch Shaping New Futures, a long-term campaign signalling a shift towards proacti...
Sport : Fitness : Advertising
You have 2 free Daily Signals remaining. Sign up to LS:N Global to get unlimited access to all articles.
BECOME A MEMBER
SIGN IN