Milan Salone 2016: Phygital sampling

20.04.2016 Milan Salone 2016 : Bastiaan De Nennie : Poly-reality

Milan – Designer Bastiaan de Nennie presented a physical iteration of his Digital Virtuosity project at Frame magazine’s What’s the Matter exhibition.

: The designer translated his unique digital creations into tangible objects

: The exhibition examined the effect of digital technology on contemporary design

Presented during Dutch Design Week 2015, De Nennie’s Digital Virtuosity project proposed a new methodology for creating objects by scanning, sampling and reconfiguring pre-existing forms. This ‘reversed design process’ came full circle in Milan as he presented physical, 3D-printed versions of his abstract digital renderings.

For De Nennie, making a distinction between the analogue and virtual nature of his work feels pointless. ‘My sketches are not inherently physical or digital. My ultimate dream is to design a platform where the two come together – a virtual world with objects you can feel and interact with,’ the designer told LS:N Global.

De Nennie also presented new works at Dutch Invertuals’ Advanced Relics exhibition and the Envisions show.

The Big Picture:

For more on designers blurring the boundaries between the physical and digital worlds, read our Poly-reality macro inspire, and keep an eye on our Shows section for our forthcoming Salone Internazionale del Mobile Milan 2016 review.

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